Business Development Representative (BDR)

US, Remote
Revenue Organization – Sales Development /
Full Time Exempt /
Our Business Development Representatives (BDRs) are an integral part of the Revenue Organization as they exist to build sales pipeline so we can grow and accomplish our mission. BDRs are responsible for initiating introductory meetings with prospects and/or existing customers and booking calls with our Strategic Account Executives. BDRs research and prospect into target customers, identify needs, introduce 15Five, and generate an evergreen pipeline of prospects and accounts. Successful BDRs demonstrate a growth mindset, tenacious cold calling skills, strong business acumen, adaptability, and a hunger to win. 

The career path for performing BDRs is most often Account Executive or Account Manager.


    • Outcome 1:  Achieve 6 “Sales Qualified Leads” average per month by 2nd month in the role
    • Consistently maintain an average of 40 calls and emails per working day
    • Consistently connect with 3 or more prospects a day for a quality conversation
    • Convert at least 2-3 of those conversations into an “Intro Meeting Booked” a week
    • Work with SDR leadership team to define qualified pipeline goal based on average sales price

    • Outcome 2: Strategically work upper mid-market  accounts (NLB and/or current customers) using multi-tiered approach for each account
    • Meet with designated Account Executives and/or Account Executive Leadership for 30 to 60 minutes each week to align on outreach and targeted account plan as well as development

    • Outcome 3: Drive self and team accountability to do the extraordinary
    • Weekly call coaching with your manager
    • Weekly call review/accountability sync with accountability team to score a call
    • Weekly commitment to ongoing training & development provided by management team
    • Continuously seeking to improve call quality, talk-tracks, and discovery in order to have more impactful conversations that generate pipeline


    • Coachable Team Player
    • You believe there are multiple ways to be successful and you want to learn from others
    • You proactively ask for and provide honest feedback to your coworkers & leaders
    • You complete work with integrity, upholding SLAs

    • “Get it Done” Mentality
    • You are agile, able to thrive in a fast-paced environment
    • You have understanding of individual metrics you need to hit to achieve/exceed goals
    • You are stubborn about being successful - you will “get it done”!

    • Courageous Communicator
    • You are emotionally intelligent and possess a high level of self awareness
    • You are an effective communicator with keen attention on written and spoken craft as you hook and relay value of 15Five to prospects
    • You contribute/support Sales Development team members and leadership through training, participation, and feedback

    • Master of Curiosity & Learning
    • You are committed to continuous learning and ongoing growth and development
    • You seek out and share feedback in messaging and cold calls
    • You are comfortable failing fast and learning through experience


    • Bachelor’s degree or relevant work experience 
    • Demonstrated leadership and high performance on goals you set (work in prior roles, volunteer work, team or club, school, personal, etc.)
    • At least 6 months of successful outbound selling experience, sales development or cold-calling roles preferred


    • Monday: Attend Team Standup and set weekly goals, share wins & challenges, and give positive recognition to your team; execute on cold call, email, and LinkedIn Tasks; review your weekly goals and ensure you have a solid plan to execute
    • Tuesday: Attend weekly ongoing development training; Meet with the AE assigned to your “Pod” to collaborate on strategic prospecting and messaging; execute on your assigned cold call, email, and LinkedIn tasks
    • Wednesday: Review internal cold calls and share wins & challenges; execute on your assigned cold call, email, and LinkedIn tasks; attend one discovery call that you have scheduled for your assigned AE
    • Thursday: Execute on your assigned cold call, email, and LinkedIn tasks
    • Friday: Attend our weekly BDR team meeting; execute on your assigned cold call, email, and LinkedIn tasks


15Five is the holistic performance management company. 15Five equips HR teams with a complete platform solution to improve manager effectiveness, drive high performance and engagement, and increase retention. 15Five’s easy-to-use software, coaching, manager training, and community enables HR leaders to continuously measure engagement and performance, and empower managers to drive change.

At 15Five, we focus on building a diverse team that prioritizes inclusivity and celebrates everyone’s unique identity. We are proud of our thriving hybrid culture that supports a remote-first workplace balanced with distributed office hubs, and annual opportunities for all employees to connect in person. We also offer:

- Full Medical, Dental, and Vision Insurance
- Flexible Time Off (minimum 3 weeks off every year)
- Employer paid Short-Term, Long-Term Disability, and Term Life
- 401K with 4% match at 6 months of employment
- Inclusive Benefits Stipend (to help cover some of the gap on medical needs not covered by traditional benefits)
- Up to 16 weeks Paid Parental Leave for birth and non-birth parents
- 15 paid holidays in 2024
- TalkSpace (mental health therapy)
- Wellness Coach App (offers meditation and movement classes, courses, workshops, and panels in a live and interactive setting)
- Thrive Time (2 hours of time on Friday dedicated to your personal self-care/self-growth/recharge activities)
- Monthly reimbursement for internet
- Sabbatical Program accessed at 7 Years
- We also provide extensive training and development such as strengths discovery and alignment and Manager specific development opportunities

For more information see:
Our Mission, Vision, & Values -
Our People and Culture -
Diversity, Equity, Inclusion, & Belonging -
Our Personal & Professional Development Resources -

Reading over the role description and feeling like you don’t check every box? That’s okay; if you think you have what it takes but don’t necessarily meet all the criteria, please apply—you could be exactly who we are looking for!

15Five follows equitable hiring practices. Our compensation programs are designed to attract, motivate, and retain talented employees who are highly engaged, high performing, and have an exceptional impact on the business and our customers.

The base salary range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the role across all US locations. We benchmark all roles for compensation in ranges relative to the top half of the market of similar tech companies using up-to-date market data. Within the range, individual pay is determined by budget allocated for the role and additional factors, including job-related competencies and skills, experience, and relevant education or training. Please note that the compensation details listed in US job postings reflect the base salary only, and do not include bonus, equity, or benefits. The US new hire base salary range for this full-time role is $50,000 + uncapped commissions + equity + benefits. The OTE for this role is $75,000 (base + target commissions).

Note that base salary ranges are reviewed each year based on up-to-date market data, and team members who are performing are eligible for a merit increase, budget permitting. 

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.