Junior Content Manager

San Francisco, CA
Marketing
Full Time
Over the last six years, 15Five has built a powerful content program that we are looking to gradually hand over to a talented individual. We have crafted world class eBooks and other resources, and have built a popular blog that generates a ton of traffic to our site. Our content is unique, heartfelt, and well-written, designed to touch and inform leaders at some of today’s top performing organizations.

The Junior Content Manager will continue to grow our blog, find new relationships with partners in the HR/Performance Management space for promotion and syndication, and discover new avenues for us to share our leading edge product, culture, and philosophy with the world.  She/He is a team player that’s excited about the opportunity to join an early-stage high-growth company with a culture that’s setting the bar for organizations around the world.

Are you the type of person who loves to read and write? Do you consider yourself to have a unique voice and innovative ideas to discuss about the workplace, employee management, and company culture? 15Five has an amazing opportunity to expand our Marketing team in San Francisco with this key role reporting to our Marketing Communications Manager.

What you’ll do:
- Strategize our editorial calendar by staying up to date with and predicting industry trends
- Write/edit/publish blog content on Wordpress
- Send newsletters and updates
- Copy-edit content as needed
- Coordinate, conduct, and publish interviews with influencers
- Develop eBook content and conceptualize design
- Manage copywriting & design contractors
- Work with our SEO Agency to optimize content based on keywords

Snapshot of your impact
6 month mark
- Significantly increase traffic to the blog, page views, and other key content metrics
- Grow our readership on external sites
- Develop and maintain partnerships for co-branded content, promotion, syndication and distribution
- Develop new resources (eBooks and guides) to nurture leads and add value to customers
- Track and analyze key metrics related to content performance and partner with marketing operations to build and update dashboards

12 month mark
- Continue to significantly increase traffic to the blog, page views, and other key content metrics
- Work autonomously to reach out to thought leaders and conduct compelling and informative interviews
- Optimize blog design to keep in step with trends
- Become a WordPress expert, including plugins like Yoast SEO
- Discover new channels for syndication to increase blog traffic
- Contribute external bylines to high traffic sites

What you bring to this role:
- 1-2 years of experience in content marketing (B2B blogging), preferably in a SaaS office environment or marketing agency.
- Hands-on know-how for WordPress (and plugins), Google Analytics, social media platforms
- Strong copywriting, communication, and editorial skills

Preferred for this role:
- BA/BS in Marketing, Language Arts, Communications, Business, or related field
- Working knowledge of marketing platforms, Google Analytics, Wordpress, Pardot
- Understanding of Inbound Marketing Methodology
- Familiarity with the HR/Performance management space

Who you are:
Energetic and optimistic: your energy is contagious, builds momentum, and draws people in
Creative: ideas flow naturally to you and you are able to convey them with concision and beauty
Strong Communicator: you have a knack for storytelling and can connect with others through a variety of content forms
Organized: you're able to take on multiple projects at once by creating processes that afford you time to refresh and create
Growth-minded: driven to learn and find the latest trends in content marketing, publishing and the modern workplace
Connected: you are a natural networker and people person, who develops long-lasting relationships

About 15Five
15Five is a leading performance management solution that is reinventing the way businesses bring out the best in people at work. Headquartered in San Francisco’s SOMA neighborhood, and with offices in Raleigh and New York, the 15Five team comprises visionaries, dreamers, and achievers that are helping to fulfill our vision of unlocking the potential of the global workforce. 15Five is backed by Point Nine Capital and Matrix Partners, and has more than 1,600 customers including HubSpot, MailChimp, Etsy, Spotify, Indeed, and Citrix.