Digital Marketing and Commercialization Specialist
Mexico City, Mexico City
1840 & Company – LATAM /
Full-Time /
Remote
We are seeking remote Digital Marketing and Commercialization Specialist to join our team in Mexico.
Position Objectives:
- Goal Achievement: Meet patient acquisition and sales targets on a daily, weekly, and monthly basis.
- Client Acquisition and Management: Acquire patients and prospects through established digital channels.
- Accurately capture prospect and client information in the system.
- Provide follow-up with clients via email and phone.
- Digital Strategies and Sales: Operate and develop digital strategies for lead generation (inbound and outbound marketing).
- Implement digital actions to sell services and products through mailing, social media, media partnerships, and in-person events.
- Monitor digital traffic metrics and report results.
- Platform and E-Commerce Management: Manage the organization’s online store, ensuring continuous operation.
- Manage and update institutional websites.
- Coordinate email marketing campaigns focused on sales, lead acquisition, and conversion.
- Inventory and Physical Commercialization: Maintain inventory control, ensuring sufficient stock according to the commercialization plan.
- Manage the opening of channels and spaces for physical sales and coordinate potential strategic partnerships.
- Material Production and Events: Collaborate with designers and illustrators to expand the catalog of digital and physical products.
- Participate in the organization of events, patient acquisition activities, and collaborations with associated physicians.
- Support other organizational activities when required.
- Reporting and Analysis: Prepare daily, weekly, and monthly reports on lead generation and conversion, digital platform sales, and marketing strategy performance.
Required Profile:
- Education Level: Undergraduate degree in progress or incomplete (Marketing, Communication, Administration, or related field), may be compensated with proven experience.
- Specific Knowledge Areas: Digital marketing strategies (inbound marketing).
- Impact indicators and metrics for social media (Google Analytics).
- Digital strategies for engagement and online sales.
- Database management and basic programming knowledge.
- Basic knowledge of health-related topics.
- Languages: Advanced English (preferred).
Required Experience:
- Minimum of 1 year in developing and implementing online marketing strategies.
- Experience in digital strategies for engagement and sales.
- Proficient use of social media as sales and promotional tools.
- Familiarity with software for online sales metrics and analysis.
- Experience in email marketing.
- Knowledge of e-commerce (preferred).
- Client service and/or sales experience.
- CRM and database management.
- Website updating and administration.
Competencies and Skills:
- Goal-oriented and results-driven.
- Self-motivation and proactivity.
- Creativity and innovation.
- Strong synthesis skills and impeccable writing.
- Excellent interpersonal skills.
- Tolerance for frustration and resilience.
- Ability to generate and sustain collaborative relationships.
$6.12 - $9.18 an hour
About 1840 & Company
1840 & Company is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services. We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide.
Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential.
We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina. We invite you to explore the opportunities we offer and consider joining our exclusive network of global freelance talent. Visit www.1840andco.com to learn more about us. To explore a wealth of career opportunities and find a role that suits your unique skills and aspirations, please visit our dedicated jobs portal at jobs.1840andco.com. #LI-MA1
