Media Relations and Creative Strategist
Mexico City, Ciudad de México
1840 & Company – LATAM /
Full-Time /
Remote
This is a remote work from home opportunity. We are seeking remote Media Relations and Creative Strategist in Mexico.
The client is an established international public relations agency, based in Tampa Bay, Florida. Astute in recognizing industry changes since its launch in 2009, the team utilizes newly established patterns to create timely Anti-PR campaigns comprising traditional and the latest proven media methods.
The Creative Strategist bridges the gap between innovative ideation and strategic execution, ensuring that PR campaigns are both creatively compelling and effectively aligned with client objectives. This role is pivotal in transforming client goals and market insights into impactful, cohesive campaigns that resonate with target audiences and achieve measurable success. Creative Strategist leverages their expertise in creative development, strategic planning, project alignment, and client relationship management to deliver high-quality, on-brand content and experiences. By staying ahead of industry trends and fostering a collaborative environment, the Creative Strategist drives the successful delivery of PR initiatives that enhance client reputations and foster long-term partnerships.
Schedule: 8:00 AM - 5:00 PM EST
Responsibilities
- A Creative Strategist has a unique and vital role, combining creative vision with strategic planning to ensure the successful delivery of PR campaigns.
- The ideal candidate should possess B2B PR, Media Relations, social media, and Marketing skills to effectively manage and execute comprehensive PR strategies across various platforms.
- Collaborate with clients to understand their goals, target audience, and brand identity.
- Develop comprehensive and innovative PR strategies that align with client objectives and market trends.
- Brainstorm and conceptualize creative ideas for campaigns, ensuring they are innovative and impactful.
- Coordinate with internal teams (creative, content, digital, media relations) to ensure cohesive campaign execution.
- Guide the creation of compelling content, including press releases, social media posts, media pitch, articles, and multimedia assets.
- Ensure all content aligns with the client's brand voice and strategic goals.
- Review and approve creative materials to maintain high-quality standards.
- Act as the primary point of contact for clients during campaign development and execution.
- Present campaign ideas, strategies, and progress reports to clients, incorporating their feedback and making necessary adjustments.
- Build and maintain strong client relationships, ensuring satisfaction and fostering long-term partnerships.
- Conduct market research to stay updated on industry trends, competitor activities, and emerging opportunities.
- Analyze campaign performance metrics and provide insights for optimization and future strategies.
- Utilize data to refine and improve creative strategies, ensuring they are effective and relevant.
- Lead brainstorming sessions and workshops to generate innovative ideas.
- Mentor and guide junior team members, fostering a collaborative and creative work environment.
- Encourage cross-department collaboration to leverage diverse expertise and perspectives.
- Develop and implement crisis communication strategies to protect clients' reputations.
- Respond swiftly to any PR emergencies, providing strategic counsel and effective solutions.
- Monitor metrics to measure campaign success.
- Prepare detailed reports and presentations on campaign performance, demonstrating ROI to clients.
- Use insights from campaign analysis to inform future strategies and improve results.
Campaign Development and Strategy:
Project Coordination and alignment:
Content Creation and Oversight:
Client Communication and Relationship Management:
Market Research and Analysis:
Collaboration and Team Leadership:
Crisis Management:
Measurement and Reporting:
Skills / Traits
- Analytical and Critical thinking.
- High IQ & Aptitude.
- Outstanding communication and customer service skills - written and Verbal.
- Prospecting & Lead Generation - ICP Understanding, Profile Review, Lead Recording.
- Technical Adaptability.
- Fluent with HubSpot and LinkedIn.
- Emotional Intelligence.
- Process and Objective Oriented.
- Active Listening.
- Product/Service Knowledge.
- Basic Customer Service.
- Research and Presentation.
- Proactive initiatives.
- Ability to reach and have big goals.
- Consistency.
- Takes initiative without having to be told.
Benefits
- Work from home
- Access to diverse projects
- Opportunities for professional growth
- Collaboration with diverse teams
- No commute time
- No dress code (unless there’s a meeting!)
- Eco-friendly work lifestyle
- Exposure to a multicultural team
- Potential for long-term engagement
- Improved work-life balance
$11 - $12 an hour
About 1840 & Company
1840 & Company is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services. We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide.
Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential.
We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina. We invite you to explore the opportunities we offer and consider joining our exclusive network of global freelance talent. Visit www.1840andco.com to learn more about us. To explore a wealth of career opportunities and find a role that suits your unique skills and aspirations, please visit our dedicated jobs portal at jobs.1840andco.com.