Freelance Brand Strategist

Remote /
Business & Operations – Sales & Marketing /
Freelance
BDG is seeking a creative and strategic freelance marketer for our Brand
Strategy team. As a freelancer, you will play an essential role in the presale function with a keen focus on writing compelling, customized proposals across BDG's portfolio of brands, playing a strategic part in driving revenue growth. This role has the opportunity of temp to perm and will report to the VP of Brand Strategy.

Responsibilities

    • Oversee innovative ideas and category-specific approaches across a wide range of categories, identifying and designing the approach where needed
    • Strong collaboration with the Branded Content, Video, Experiential, Research/Trends, and Sales Teams to create strategic marketing proposals
    • Ensure all ideas are packaged appropriately from a proposal and planning perspective, aligning with the needs of our brand partners
    • Understand insights to better curate marketing opportunities for clients, utilizing measurement tools and research to add relevant, trustworthy data to our ideation
    • Manage interdepartmental workflow to ensure that all elements are handled according to process and schedule

Requirements

    • 3-5+ years of digital marketing experience or digital strategy in a related field
    • Ability to manage multiple RFP’s within a given week
    • Strategic and creative thinker with excellent verbal and written skills; ability to multi-task
    • True self-starter with the ability to hone in on sales-specific needs to drive revenue
    • Proficiency in Keynote, MS Office, SnagIt, and experience with research tools such as: Google Analytics, comScore, Quantcast, and/or Shareablee
    • Strong organizational, project management, and time management skills in a fast-paced environment
BDG is one of today’s leading, global media companies with a portfolio of distinct digital and experiential brands that are shaping culture. Over 161 million readers turn to our brands — Bustle, Elite Daily, The Zoe Report, NYLON, Inverse, Mic, Input, Gawker, W, Romper, Scary Mommy, Fatherly, and The Dad — to hear from a set of diverse voices around the issues and interests engaging the next generation. BDG is headquartered in New York City.