Head of Marketing

San Francisco, CA /
Marketing /
Full-time
Our Team
We are:
• optimists who think technology and finance can be powerful forces for good;
• self-starters who check our egos at the door; and
• practitioners of curiosity, humility, pragmatism, experimentation, and integrity.

We have come together to do the best work of our lives in service of combatting the climate crisis. If this resonates with you, please read on!

About Evergrow
At Evergrow, we seek to build and sustain a carbon-neutral world. We plan to do so by unlocking solutions which reduce 1 gigaton of CO2e by 2030, scaling to 1 gigaton per year every year thereafter.

Specifically, we are developing a suite of products and services for decarbonization project developers. We are starting with a financial product that shields developers from carbon credit price volatility, helping them access the capital needed to get their projects off the ground. We will be quickly expanding this suite of products and services so that we can become the ultimate support system for decarbonization developers.

Our team has spent time at leading companies (e.g., Google, BCG, McKinsey & Co., D.E. Shaw, Pinterest) and academic institutions (e.g., Columbia, MIT, Stanford, Princeton). We are backed by leading investors from Silicon Valley and beyond, including XYZ Venture Capital, Congruent Ventures, First Round Capital, Garuda Ventures, My Climate Journey, Skyview Ventures, and founders and senior executives from Plaid, Brex, Twitch, Instacart, Charm Industrial, Living Carbon, and Bridgewater Associates.

You don't need to match every listed requirement to apply for a position, and we especially encourage individuals with traditionally under-represented backgrounds to apply. In particular, we are seeking people of color, women, those with disabilities, and those who identify as LGBTQIA to join our team. We want to build a company with diverse perspectives because we know they make our team stronger and better equipped to serve all decarbonization stakeholders.

About this Role

Our ambition is to build the trusted brand for carbon. As the first Head of Marketing at Evergrow, you will conceive, develop, and drive our marketing and brand strategy, working closely with our CEO and leadership team. You will bring experience in building a brand as well as well as prior experience at a venture-backed company, ideally in the climate space and / or fintech. You will have significant freedom to define what marketing means at Evergrow. Ideally, you have a track record of going from zero to one with marketing, and are comfortable across brand marketing, product marketing, and demand generation / B2B marketing. Additionally, you ideally bring expertise in energy, climate, and decarbonization, given the complexity of these topics and our desire to simplify them for our customers and partners.

We strongly prefer candidates who have a demonstrated passion for solving the climate crisis. Our entire team is dedicated to finding solutions to this challenge, and we are looking for likeminded people to join us as we grow.

You will be responsible for ...

    • Developing Evergrow's brand and marketing strategy from scratch, including market positioning, brand story and narrative, and more
    • Creating brand and product marketing collateral for relevant audiences, including customers, referral and channel partners, capital partners, and candidates
    • Designing and implementing our "marketing stack" of software and other tools
    • Owning the development and maintenance of our brand and website assets
    • Selecting relevant third-party vendors to assist with marketing and PR efforts, and
    • Tracking and reporting on marketing campaign results

This might be for you if you have...

    • 6+ years of professional experience in marketing, particularly as related to climate or decarbonization
    • Experience managing or leading a marketing team at a high-growth startup
    • Demonstrated expertise in building and developing strategy for emerging or new brands, especially in niche/B2B areas or fintech
    • Ability to execute on strategy, in addition to developing it - you can create and launch campaigns, deploy messaging, and conduct research needed to implement strategy
    • Proven strategic thinker and innovative communications leader with an ability to lead the development of programs that are distinctive, relevant, creative, measurable and aligned to the strategic direction of the business
    • Strong project management skills and experience leading across functions to achieve common goals
    • A strong, demonstrated desire to work on climate
FAQ

Why should I join Evergrow?
We believe there are many reasons to join us, but they boil down to 3 key points:
• Our mission - We are, first and foremost, a mission-driven company. We exist to create impact, and all of our work is focused on achieving our mission of reducing 1GT of CO2e by 2030 and every year thereafter. We only create and deploy products and services in service of this goal.
• Our team - We have brought together an immensely talented, thoughtful, and mission-driven team to help us achieve our goals. We deeply care about the work we do, are highly collaborative, and are eager to welcome other likeminded people to our team.
• Our challenge - Combatting climate change will require enormous, multi-faceted solutions. If you are ready to take on complex problems and build these solutions from the ground up, we think you'll be a great fit.

What benefits can I expect?
We offer premium benefits to keep our team happy and healthy:
🏥 Top-tier health, dental, and vision insurance
💰 401(k)
🧑‍💻 New laptop / equipment of your choice
🥕 Daily lunch on us
🏝 Flexible vacation time
🌳 Regular team retreats
🐶 Dog-friendly office in the Ferry Building
 🌐 Visa and / or green card sponsorship (our CEO's first startup focused on streamlining immigration!)

Is this role only full-time? Can I work remotely?
This role is full-time and based on-site in San Francisco. We're a small, tight-knit team right now and prefer to work all in one place for now so we can go faster, build trust, and solve complex problems together. That being said, we know life happens, so we've reserved one day a week to work from home as needed.

Will you help me to relocate?
Yes! If you're based elsewhere in the U.S. (or internationally and U.S. visa eligible), we're happy to help you move to San Francisco and to cover relocation costs.