Business Development Representative (BDR)
Remote
Sales /
Full-time /
Remote
Who We Are
Highlight is the definitive product intelligence platform enabling brands to create products people love. Powered by a proprietary community, seamless logistics, expert research methodologies, and AI-driven analytics, Highlight’s platform is purpose-built for modern physical product teams and trusted by leading brands, top retailers, and emerging innovators alike. The Highlight platform delivers high-impact insights with unmatched quality across every stage of the product innovation lifecycle—from early ideas and prototypes to in-market renovation—empowering teams to act quickly and bring winning products to market with confidence.
As a Business Development Representative (BDR), you’ll play a critical role in our sales efforts by identifying and engaging prospective customers. This position reports directly to the Sr. Manager, Revenue Operations and works closely with sales and marketing. Our goal is to empower you with the tools and support you need to master your craft, grow your skillset, and make a meaningful impact.
Your Impact
- Manage both inbound and outbound lead generation efforts to grow the sales pipeline.
- Learn and implement our sales development playbook and begin prospect outreach within your first week.
- Use tools like LinkedIn Sales Navigator and Zoominfo to extract contacts and build accurate, targeted prospect lists.
- Execute outbound campaigns using email, phone, and social channels, utilizing tools such as LinkedIn, Hubspot CRM, etc.
- Collaborate with the Sr. Manager, Revenue Operations to continuously refine sales strategies and approaches.
- Partner with marketing to provide insights and optimize funnel conversation across all touchpoints.
- Maintain accurate records of activity, contacts, and accounts in Hubspot and other sales tools.
- Contribute to our team culture of learning and continuous improvement by welcoming feedback and sharing ideas.
About You
- Bachelor's degree in Business or related area.
- 1-2 years in outbound-focused sales (SDR/BDR).
- Curious, resourceful, and energized by solving problems and learning quickly.
- Strong communicator, both written and verbal, with an ability to tailor your message to your audience.
- Organized and self-motivated, with the ability to thrive in a remote, fast-paced environment.
- Collaborative team player who enjoys cross-functional work with sales, marketing, and leadership.
- Prior experience in sales or outreach-heavy roles preferred.
Nice To Have
- Experience at a high-growth SaaS company
- Experience working with market research or consumer insights teams
- Experience selling to enterprise CPG companies
- Familiarity with Hubspot CRM
Benefits
- Health insurance (medical, dental, vision) with 100% of employee premiums covered
- Unlimited PTO
- Flexible, remote WFH culture
- Access to the iconic Hearst Tower & its facilities in NYC (should you choose to ever be in person)
- Based on previous experience and skillset, the on-target earnings for this position: $84,000
You don’t need to meet every qualification listed to apply—we value potential, curiosity, and diverse perspectives. At Highlight, we believe that innovation thrives when different experiences and ideas come together. We’re committed to building an inclusive team where individuals of all backgrounds - including but not limited to - race, age, gender identity and expression, sexual orientation, national origin, religion, disability, veteran status, and more—feel empowered to contribute and grow.
If you’re a critical thinker who’s not afraid to challenge assumptions, we’d love to hear from you. We’re a passionate, supportive team that puts Humans First, cares about each other, and yes—we take our tacos seriously. 🌮
