Sr. Manager, Public Relations
Los Angeles, CA /
Maple Media is an innovative mobile media and technology company that acquires and operates category-leading apps that entertain, empower productivity, and enrich everyday life. We’re proud to boast a diverse portfolio of highly-rated, super-popular apps, (seriously—check out our ratings in the App Store & Google Play), which includes Editor’s Choice apps & games like Pic Stitch, Player FM, Dialog, SwiftScan, Stocks+, We Heart It, WeekCal & more.
Founded in 2017 by industry veterans from Google and Jam City and based in Los Angeles and Quebec, Maple Media is no run-of-the-mill startup. We’re backed by a $30M investment from Shamrock Capital, a Los Angeles-based private equity firm with a rich history of investing in media, entertainment, and communications. With our resources and ambitious, collaborative team, we are positioned for incredible growth and opportunity.
We offer highly competitive compensation packages, full benefits, unlimited PTO, flexible hours for better work/life balance, amazing colleagues, and an opportunity to shape our future—and yours.
Title: Senior Manager, Public Relations
Maple Media is looking for an experienced and driven public relations manager to join our Los Angeles-based team. Reporting to the VP of Marketing, this role will develop & execute strategies to secure favorable coverage for our portfolio of digital apps and elevate the company profile. The ideal candidate is passionate about creating stories, can find all the angles to spin a strong story, has established relationships with journalists & tech publications, and is excited about the mobile app & gaming industry.
About The Role:
Define, develop, and manage public relations & communications efforts
Craft and pitch stories to consumer & business press, field inbound media inquiries
Develop and strengthen relationships with relevant journalists across tech, trade, & mainstream media
Build relationships with thought-leaders to increase industry awareness
Draft compelling written materials, including press releases, pitches, media communications, exec bios, thought-leadership pieces, blog posts Identify relevant awards & event opportunities and draft submissionsSecure speaking engagements, interviews, and media appearances for senior leadership and provide detailed interview prep materials
Evaluate opportunities for partnerships on an on-going basis.
Detailed project management including timelines, deliverables, tracking, and recapsMonitor, measure and report on PR campaign performance
Minimum 5-7 years public relations experience at an agency or in-house
Established relationships with reporters & outlets and extensive media list relevant to the mobile app/tech industry
Successful track record of developing and delivering effective communication strategies
Exceptional copywriting skills Communicative and articulate, with the highest level of professionalism
Maintains a high sense of urgency with sharp attention to detail
Self-motivated and exceptionally organized, thrives in a fast-paced environment
Skilled at managing multiple projects and delivering on time
A solid understanding of current trends in tech & mobile apps, marketing, PR, media relations, advertising, and social media Understands how to leverage social platforms to amplify earned & owned media Startup experience a major plus
Experience managing an external PR agency a big plus