e-Commerce Analytics Manager
Toronto, Ontario
e-Commerce – e-Commerce /
Full Time - Hybrid /
Hybrid
Headquartered in Toronto and with team members across the US, Open Farm is one of the fastest growing CPG companies in North America. We are transforming the way people feed their pets, with a focus on producing premium, healthy food, and treats, all ethically sourced from farm-to-bowl. We believe the best foods are made with consciously sourced, top-quality ingredients from farmers and fisheries who believe in doing good for all animals and the environment.
At Open Farm, we are passionate about sharing our message of sustainable, ethically sourced nutrition with pet parents. We are looking for someone who shares this belief to join as our e-Commerce Analytics Manager.If you love problem solving, have a passion for pets and you thrive in a fast-paced start-up environment, then continue reading!
Where You'll Come in :
- Own overall e-commerce analytics & reporting, from upper funnel acquisition through retention and merchandising.
- Deliver insights and recommendations to help leadership and cross-functional stakeholders better understand customer behaviour on-site, product merchandising, retention rates and overall business performance.
- Directly support our web team with all aspects of product analytics including strategic leadership, hypothesis generation, test planning and design, measurement and reporting, and full deep-dive analysis.
- Contribute to revenue growth and margin improvement by generating actionable insights by synthesizing data and communicate effectively to stakeholders.
- You will be “in the weeds,” building/analyzing models, proving and disproving hypotheses, and making recommendations on operational and strategic initiatives.
- Deliver and automate daily, weekly, and monthly reporting; design and build visually engaging and informative dashboards.
- Present and share analyses and findings to stakeholders; 'telling the story' and identifying drivers and opportunities of business performance.
- Partner with cross-functional teams and business stakeholders on key initiatives, programs, resource planning, and special projects related to strategy.
- Conduct insightful, ad hoc analyses to investigate ongoing or one-time issues.
- Participate in thought leadership around defining, growing, and leading BI next generation best practices and scale. Specifically, come with a point of view on data, tools, process governance, experimentation tool development, etc.
What You Bring to The Table:
- 5 years of experience in a highly technical role working on core business metrics.
- You thrive on combining rigorous data-driven analysis, strong business and marketing intuition and judgment, and an ability to work well across a variety of teams to solve complex problems. You've likely held roles in business operations, product data science, or marketing analytics.
- SQL proficiency, comfortable both editing and at times writing new functions.
- Looker or Tableau experience is preferred, or fluency with other visualization tools.
- Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations. You can communicate complex data concepts and reasoning in ways that senior management, creatives, and other stakeholders can understand.
- Experience leading projects that require gathering your own cross-functional buy in and presenting to senior stakeholders.
- Experience in marketing-specific data is preferred, along with familiarity with advertising channels and concepts (attribution, LTV, CAC, ROI, payback periods).
What You Bring to The Table:
- A self-starter with a strong bias for action.
- Excited by the idea of working in a high-growth, fast paced start-up environment.
- Highly curious and constantly learning about best practices pertaining to data and e-Commerce analytics.
- Sharply analytical person, with ability to generate insights and communicate them in a compelling way to multiple stakeholders.
What We Offer
-An opportunity to work with one of the fastest growing CPG companies in North America.
-HQ’ed in Central Toronto, with opportunity for Hybrid work (2 days in office)
-Competitive salary with bonus pay for overdelivering goals.
-Great office and team culture (with lots of adorable pooches!)
-Casual dress code.
Our Values
We Raise the Bar | We Dream Big | We Open the Barn Doors | We Graze Lightly | We Are Customer Obsessed| We Are One Team
Open Farm values diversity in its workforce and encourages applications from all qualified individuals. Applicants requiring a disability-related accommodation at any stage of Open Farm's recruitment process should contact hr@openfarmpet.com. As required by legislation, Open Farm will consult with applications requesting such an accommodation to ensure that Open Farm's recruitment process takes into account their accessibility needs.
