Copywriter (Social Media) / Content Research

Remote, India /
Marketing /
Full Time
/ Remote

We are seeking an experienced Copywriter to create and publish engaging content across our social media channels, including Facebook, Twitter, Instagram and LinkedIn. The successful candidate will be responsible for optimising social media posts to reach our target audience and maintain our brand voice consistent with our marketing goals.

Key Responsibilities

*Write, edit, and publish compelling content for various social networks
*Optimising social media posts (language, tone, message) based on our target audience’s behaviors
*Select visually appealing images and videos to complement text
*Respond to questions and comments on our social media pages in a timely and accurate manner
*Coordinate with internal teams to create advertising posts for events, open roles, and product releases
*Create content plans for YouTube videos based on the latest trend reports

Need to have

*Proven work experience as a Social Media Copywriter or similar role
*Hands-on experience using various social media platforms, including YouTube
*Solid knowledge of SEO and keyword research
*Familiarity with online paid advertising
*Ability to deliver creative web content (text, image, and video)
*Excellent communication skills
*Portfolio of past work
At Pesto, we value talent density a lot. We believe when people who’re talented & are amazing human beings - we think magic happens. If you’re someone who fits into our culture - we’d love to hear from you! We’ll make sure we make the next few years memorable for all of us.
Alternatively, we'd highly recommend you to not apply in case you don't associate with our culture. We believe no one is a bad/good employee - we want to make sure you enjoy working at Pesto & everyone else enjoys working with you as well. We'd recommend you go through this document to help you get a better understanding of our culture & only apply if you reflect well with it.