Social Media Marketing Manager, Short Form Video
Los Angeles, California /
Brand Services – Social Media Marketing /
XX Artist’s is looking for a Social Marketing Manager, Short Form Video (SFV) to join our rapidly growing team. As the Social Marketing Manager, Short Form Video you will be responsible for planning and creating SFV-first content. In addition, you’ll be an avid consumer, strategist and creative for various SFV platforms (TikTok, Instagram Reels, YouTube Shorts) identifying creators, trends, and communities, making recommendations and proposing concepts.
This role functions M-F business hours, in addition to some select evenings and weekends. XX Artists company benefits currently include competitive health, dental, and vision package, 401K matching, and paid time off. Salary range is $105,000 to $135,000. Offer is dependent on level of experience.
What We’re Looking For
Minimum of 4+ years experience in social strategy/content creation.
Minimum of 2+ years of experience providing strategy, designing and creating SFV-first content.
Identifying community opportunities as a primary responsibility (rather than secondary).
Experience identifying creators, trends, communities and making recommendations, proposing concepts that are first to market and innovative.
Strong knowledge of the influencer space and creators across all SFV platforms.
Passion for social media content and influencer marketing.
High level of creativity with proven ability to produce creative and viral content ideas.
Ability to produce creative content ideas based on the client approvals
Impeccable taste for internet trends and of-the-moment talent, content formats and sounds
Strong project management and communication skills.
A deep understanding of the content voice and tone, and developing on behalf of brands
Experience working in an agency environment.
Experience with mobile devices and/or digital cameras for capturing SFV content.
Experience with editing softwares and native SFV-platforms’ editing tools.
What you’ll be doing
Create, curate, and be responsible for content published on global brand SFV channels (TikTok, Instagram Reels, YouTube Shorts), capitalizing on platform trends and moments.
Serve as on-the-ground social producer during shoots, events, and tentpole moments, developing social-first content that will live across the platform.
Ideate and support the creation of SFV-first ideas and tactics in partnership with supporting teams for content that lives across SFV platforms, providing active recommendations and solutions to the content creation process.
Ideate, source, and create original real-time content for all audiences, identifying memes and trends at the cusp of virality.
Partner with our Analytics team to track weekly/monthly analytics and performance, providing optimizations as necessary.
Serve as the point-person on all social goals (growth, views, and engagement) across SFV platforms and be accountable for providing vertical-specific tactics, strategic pivots and added direction when needed.
Work closely with creative and design teams to produce content
Maintain and build relationships with SFV platform partners, ideating on upcoming/emerging hashtags and events that XX Artists and/or its clients could capitalize on, implementing best practices and innovating upon new platform updates and products.
Help maintain and uphold a healthy and positive culture for the social team.
About XX Artists
We believe in creating community through content. We do this by building teams of diverse and forward-thinking creatives based around the world, collaborating to create products in partnership with global brands and talent we love. Change is created through culture, which is why we’re invested in delivering content and conversations that bring audiences together online.