Marketing Communications Specialist
Arlington, Virginia, United States /
Altarum Institute – Strategy/Marketing Communications /
Full-time
/ Hybrid
In response to our continued growth, Altarum is actively seeking a highly motivated Marketing Communications Specialist to support our ongoing corporate marketing and communication efforts. As a crucial member of our organization-wide Marketing Communication team, you will be at the forefront of shaping our brand narrative and fostering impactful connections with diverse audiences.
Key Responsibilities:
- Empowering Communications Creation: Your expertise will be instrumental in writing compelling communications products that resonate with our stakeholders. With a keen eye for detail and creativity, you will bring Altarum’s work to life across various platforms.
- Fueling Marketing Campaigns: From website management to email marketing, social media, and digital campaigns, you will support the success of our marketing initiatives. Your adeptness at orchestrating campaigns will ensure maximum engagement and reach.
- End-to-End Involvement: Prepare to immerse yourself fully in our marketing endeavors – with a focus on executing flawlessly.
The Ideal Candidate:
- We are searching for a dynamic, results-oriented "doer" who thrives on converting vision into tangible action plans. With a relentless passion for delivering impactful outcomes, you are the catalyst that turns ideas into remarkable strategies and measurable results. Join us in this exciting journey to take our corporate marketing to new heights. Be part of a team where your talents and ambition will find boundless opportunities for growth and success.
Intriguing Features: What Makes this Career Opportunity Unique?
- Fast-Paced Environment: Picture the vibrant energy of a newsroom, where content and supporting artwork demand rapid creation, accuracy, and alignment with our brand.
- Strategic Impact: You will play a pivotal role in shaping the continued evolution and growth of Altarum and its subsidiaries. Your contributions will leave a lasting imprint on the organization's trajectory.
- Versatility and Depth: Since our department encompasses all facets of marketing communication, this diverse landscape ensures you'll gain exposure to a wide array of skills and expertise.
- Nurturing Growth: With this diverse experience as a foundation, the scope for professional development knows no bounds. You will be able to seize the opportunities that align with your passions, charting a rewarding path within the organization.
Responsibilities:
- This individual will support the full spectrum of marketing focused on the implementation of corporate marketing strategies in support of the company’s growth.
- Content Development: Participate in research and writing in support of new and existing service offerings
- Design: Develop creative assets with keen eye for detail in both print and digital production
- Implementation: Participate in management of website (Drupal), Support social media marketing (LinkedIn and Twitter), Support email marketing platform and campaigns (MailChimp), Support customer relationship management system and campaign management (Zoho), Manage exhibitions for conferences, Support measurement strategy of the above (Google Analytics 4, Meltwater, PowerBI)
- Work closely with cross-functional teams, such as our program teams and business development team, to align marketing efforts with overall organizational goals.
- Stay up to date with industry best practices and emerging trends, bringing fresh ideas and a solution-oriented mindset to the team.
Qualifications:
- Bachelor’s degree in communications or related field
- Four or more years of experience in marketing, communication, public relations, or similar functions.
- Enthusiastic commitment to staying abreast of cutting-edge marketing, communication, and public relations tactics, tools, and trends, with a passion for pushing the boundaries of innovation within the field.
- Strong working knowledge of, or ability to learn, new computer programs easily: Microsoft Office (Word, Excel, PowerPoint)Adobe Suite, e.g., InDesign and Illustrator (design publications for print or digital), WordPress, Drupal (website content updates), Social media platforms (administration and reporting), Customer Relationship Management (Zoho)
- Experience in copywriting and editing.
- Understanding of Section 508 compliance and basic accessibility guidelines (a plus) or a willingness to learn it on the job.
- Ability to attend and conduct meetings via Microsoft Teams or similar virtual platform
- Proven ability to meet deadlines and work on multiple projects simultaneously
- Demonstrated attention to detail
- At this time, we will only accept candidates who are presently eligible to work in the United States and will not require sponsorship
ABOUT ALTARUM:
Altarum is a nonprofit organization focused on improving the health of individuals with fewer financial resources and populations disenfranchised by the health care system. We work primarily on behalf of federal and state governments to design and implement solutions that achieve measurable results. We combine our expertise in public health and health care delivery with technology development and implementation, practice transformation, training and technical assistance, quality improvement, data analytics, and applied research and evaluation. Our innovative solutions and proven processes lead to better value and health for all.
In addition to the meaningful and challenging work, Altarum offers an outstanding benefits program that includes paid time off, tuition reimbursement, 401k (3% employer contribution plus opportunity for gainsharing), a flexible work environment, and much more. We invite you to explore exciting and rewarding career opportunities with us.
Altarum provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
