Social Media Specialist
Jakarta
Marketing – Creative Business /
Full-time - Contract /
On-site
Who are we?
Amar Bank is one of the most technologically advanced digital banks in Indonesia. Our leading
digital lending product, Tunaiku has the distinction of being the first FinTech product in
Indonesia. We are also the first digital bank on the cloud. As the first profitable digital bank, we
managed to get listed on the Indonesian Stock Exchange.
How did we manage to do that?
We are changing people’s perception of a bank. We believe we are the innovators who combine
customer focus principles with creating technology-based impact. We incorporate freedom and
flexibility as part of our startup working culture DNA to encourage innovation in creating better
financial solutions for the banking industry. We think of ourselves as, ‘A technology company
with a banking license’. For this reason, we ‘Act like a FinTech, and think like a Bank.’
How did it all start?
Founded on March 15, 1991, in Surabaya as PT Anglomas International Bank (Amin Bank), the
bank was acquired by Tolaram Group and transformed to PT Bank Amar Indonesia (Amar Bank)
in 2014. It has then undergone a significant digital transformation to become one of the
country's forerunning fintech institutions through its award-winning digital lending platform,
Tunaiku.
Our philosophy, mission, and vision
Technology must impact lives, must improve lives. We exist to provide banking to those who
‘need’ and not only to those who ‘want’. Services when provided to those who need at the time
of their need brings smiles. Our vision is to bring 200 million smiles.
More about the bank with startup culture environment
Consist of 1000+ people, you will meet people who love to grow, dream big, and actually have
fun at the workplace! We provide a great working environment that pushes people to grow
outside their comfort zone. People with high drive and ambition find us a very attractive place to
work as their career growth matches their own drive and not any staid policies. Thus we hold
the honor of being awarded “Best Place to Work in Indonesia”.
Recently Amar Bank was awarded as Inspirational Brand from APEA (Asia Pacific Enterprise
Awards) 2022. Of course, our innovation won't stop here. So if you would love to be a part of it,
have a growth mindset, and are constantly hungry for challenges, we invite you to join us in our
journey to ‘Impact Lives’.
Join us today and create #unlimitedinnovations!
Responsibilities
- Content Creation: Create and curate engaging content for various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Scheduling and Posting: Assist in the planning and scheduling of social media posts to ensure a consistent social presence. Monitor posting schedules and collaborate with the team to meet deadlines.
- Community Engagement: Interact with the Social Media Community staff to assist in responding to comments and messages promptly. Foster positive interactions and maintain a professional and friendly tone.
- Analytics and Reporting: Assist in tracking and analyzing social media metrics to measure the success of campaigns and initiatives. Provide insights and recommendations for improvement.
- Trend Monitoring: Stay updated with the latest social media trends, algorithm changes, and platform updates. Share relevant insights with the team and propose strategies to capitalize on trends.
- Collaboration: Collaborate closely with other team members to align social media efforts with broader marketing initiatives and campaigns.
- Content Calendar: Contribute to the development and maintenance of a content calendar to ensure a consistent and strategic posting schedule.
- Content Ideation: Generate creative ideas for social media campaigns, contests, and promotions that engage and captivate our audience.
- Paid Marketing: Able to run basic paid marketing for social media boost campaigns
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience).
- Proven experience in managing social media accounts for businesses or organizations.
- Proficiency in content creation, including graphic design and writing.
- Familiarity with social media management tools and analytics platforms.
- Excellent written and verbal communication skills.
- Strong attention to detail and ability to meet deadlines.
- Ability to work collaboratively in a team and adapt to a fast-paced environment.
- Passion for social media and staying up-to-date with industry trends.
We exist to help people in Amar Bank to solve problems that can be unimaginable at times. We monitor, assist, and design conceptual messages, so the customer will have more understanding of every message that we want to deliver.
It’s our job to innovate a desire among the public for our products and services and transform ideas into visuals so we can build brand awareness and image.
