PR & Influencer Specialist
São Paulo, Brazil
Marketing – Branding /
Full-time /
On-site
AMARO is an omni-channel destination where customers can discover and buy a broad assortment from cool brands that match their lifestyle. Headquartered in São Paulo, our mission is to make it easy and delightful for all digitally minded consumers to find products that fit their lives and values.
Born in Brazil with global ambition, we design for how we believe the world should be, not what it is today. We are always growing together with our teams. It takes a more honest, accessible and clever approach to build our products and our customer experience. We are committed to understanding people's lives. It's in our DNA!
What you'll do:
- Lead brand activations with influencers and press to position AMARO as a sophisticated and cool brand.
- In partnership with Regional Promoters, co-lead awareness and trial of AMARO in cities with Guide Shops through successful influencer marketing activations
- Create and scale a community of top influencers that drives desire among other influencers and followers through organic posts
- Lead and execute innovative brand activations, such as seedings, events, and mailings based on influencer marketing, aligned with AMARO’s needs
- Analyze campaign results defining what worked and what did not work to create tangible insights for the next campaign or project
- Identify and build relationships with influencers and key opinion leaders
What you have previously done:
- Degree in Marketing, Advertising, Advertising or Business Fashion
- Experience in organizing and coordinating communication actions
- Knowledge and acting with press assistance
- Creative by nature and passionate about fashion
- Strong organizational and multitasking skills
- Solid Portuguese Copy and Command Competencies
- Professional with technology and proficient with Microsoft Office and Adobe Photoshop
- Advanced level of English
Imagine if your job could impact millions of people's lives in a global scope. Along the journey, we are always looking for smart, humble, hard working and collaborative people who want to learn different skills, share their knowledge and grow together. We bridge the gap between business, technology and people and we always do the right thing.
We take hiring very seriously. Interviewing with us may include phone interviews, practical tests, on-site interviews, and a case study. Although we are unable to follow-up with each and every applicant, we do our best to run a thorough process for candidates with whom we identify a potential fit.
