Digital Ad Buyer
Office: Provo, UT
Marketing /
Full-Time /
On-site
Who We Are
Angel is the home of stories that amplify light. Through its platform, thousands of “Angel” investors choose which titles will be created, funded, and distributed. Angel allows creators and audiences to form passionate communities around their creative projects, making the story behind the story as important as the final project itself. Some of the studio's key projects-- The Sound of Freedom and Dry Bar Comedy --have earned billions of views around the world. Learn more at Angel.com
We’re looking for passionate team members who want to build world-class products that will reshape media over the coming decades. Learn more about:
Join us and be part of stories that amplify light.
Summary/Objective
We are looking for a skilled and motivated professional to join our team as a Digital Advertising Buyer. In this position, you will oversee market research, craft data-driven advertising strategies, and execute campaigns designed to engage our target audience. This role involves close collaboration with internal marketing teams, clients, and media sales partners to deliver high-performing campaigns that increase brand visibility, foster engagement, and drive conversions.
Essential Functions
- Conduct market studies and evaluate demographics, consumer behavior, media habits, and purchasing trends to define target groups and campaign objectives.
- Design and execute digital marketing initiatives aimed at increasing brand visibility, customer engagement, and conversions.
- Collect, interpret, and present audience insights and advertising recommendations to clients for review.
- Collaborate and negotiate with media sales representatives to secure cost-efficient advertising packages.
- Oversee campaign budgets, track spending, and measure ROI performance.
- Report on campaign analytics, including impressions, click-throughs, interactions, and conversion outcomes.
- Research and assess market shifts, competitive activity, and audience segments to refine campaign strategies.
- Determine and recommend effective media channels and platforms that align with campaign goals, target profiles, and financial resources.
- Continuously monitor and adjust campaign elements—such as ad design, audience targeting, bidding strategies, and budget distribution—to optimize results and meet KPIs.
- Analyze performance data and prepare recurring reports to highlight progress and outcomes.
- Run A/B testing and explore different ad variations, messaging approaches, and targeting methods to enhance campaign success.
- Maintain strong partnerships with media outlets, vendors, and advertising networks to stay current on industry trends, secure advantageous agreements, and discover new promotional opportunities.
- Provide strategic insights and actionable recommendations for campaign improvements.
- Participate actively in routine team meetings and discussions.
- Fluency in English reading, writing, and speaking is required; proficiency in additional languages is considered an asset.
Competencies
- Proven team player with strong presentation, communication, and analytical problem-solving abilities.
- Attentive listener with excellent written and verbal communication strengths.
- Highly skilled in Microsoft Office and Google Workspace applications.
- Meticulous with a keen eye for detail and accuracy.
- Strong organizational and time management capabilities.
- Demonstrated ability to handle sensitive information with discretion.
- Capable of managing multiple projects simultaneously, setting priorities, and adjusting to shifting demands.
- Adaptable and resourceful in navigating ambiguity while resolving challenges.
- Receptive to feedback and able to apply it constructively to improve outcomes.
- Fast learner who can quickly acquire new skills and adapt to new tools and software.
- Committed to contributing to the development and achievement of scheduled goals and objectives.
- Takes ownership of responsibilities, brings energy to execution, communicates context clearly, and values candor delivered with positive intent.
Required Education and Experience
- Bachelor's degree or equivalent experience in advertising, marketing, communications, or similar.
- 3+ years of proven experience as an Ad Buyer, Media Buyer, or similar role.
- Experience with Meta Ads Manager
- Experience within the Angel library
Preferred Education and Experience
- Experience with Google or YouTube Ads
- Guild background strongly preferred.
$76,000 - $105,000 a year
Commensurate with experience and scope of responsibilities.
Work environment - When in the main office, expect a comfortable, air-conditioned work environment. Team members are issued their own desks, but the office is an open, shared space and can be fast-paced and occasionally noisy.
Physical demands - Must be able to stand or sit at a desk for long periods of time. Must be able to see the difference between various colors, shades, shapes, and sizes.
Position type and expected hours of work - Regular full-time, 40 hours per week.
Travel required - Out-of-state travel is not anticipated for this position.
Work authorization - Must be authorized to work in the United States.
Perks at Angel:
- Competitive compensation
- 100% company-paid medical, dental, and vision premiums for employees and dependents
- Short, and Long Term Disability Insurance and Basic Life Insurance paid for employee, with option of additional AD&D insurance
- Generous Paid Time Off
- Health Spending Account (HSA)
- 401(k) investment opportunity with employer match
- Paid parental leave
- Identity Theft Insurance
- Pet Insurance
Other duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the team member for this job. Duties, responsibilities and activities may change at any time with or without notice.
Angel is an Equal Opportunity Employer:
At Angel, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates.
