Marketing Automation Engineer (Remote US, Only)
Miami, FL
Integrated Loyalty – Cross Channel Platforms /
Full-time /
In a world where it’s never been harder for brands to capture and keep customers, experience is everything. An independent, global marketing agency, Ansira believes designing relevant, persuasive experiences for all the right moments is the only way to strengthen relationships, cultivate brand loyalists, and assure profitable growth. That’s why Ansira arms brands and their sales partners with solutions to make those experiences possible: strategy, performance marketing, loyalty marketing, martech consulting and integration, channel partner marketing, and local marketing activation. For more information, visit Ansira.com or LinkedIn.
Ansira is looking for a Marketing Automation Engineer to join the Platform Solution team as part of the Cross-Channel Platforms Center of excellence in a high-visibility and high-impact role. This position works at the leading edge of email & CRM marketing technology while playing a vital role in the success of all Ansira clients. This individual will work within the Platform Solutions team to design and implement solutions that drive a competitive edge for our clients through the innovation and utilization of marketing technology.
100% Remote, USA only
Responsibilities:
- Close collaboration with Technical Campaign Managers, Client Services Teams, Marketing Strategists, & Developers to design and execute complex, data-driven marketing programs and automation.
- Deliver formal in-depth capability and configuration assessments of client's marketing data & technology solutions.
- Interview key client stakeholders to understand current process/technology pain points and develop future state solution requirements.
- Perform solution design and create technical architectures for marketing automation platform implementations as well as migrations between platforms.
- Develop streamlined marketing performance reporting based upon data and email program requirements.
- Work closely with account teams in auditing, shaping, and guiding email and CRM programs for both enterprise B2C/B2B clients
Skills and Qualifications:
- Experience with at least one of the following enterprise Marketing Automation Platforms / Customer Engagement Platforms: Salesforce Marketing Cloud (SFMC), Cordial, Adobe Experience Cloud (AEP), Acoustic, Eloqua, Responsys, Marketo, Message Gears (Cordial Experience is a plus)
- SQL experience and ability to write, edit and troubleshoot custom SQL queries.
- Experience assessing clients' marketing data & technology environments and documenting optimization recommendations.
- Led multiple marketing automation platform implementations/migrations for enterprise-level clients.
- Understanding of marketing database and data management technologies (both on-premises and cloud-based) as well as relational database architecture
- Experience with project management tools (Workfront, Basecamp, Microsoft Project, Teamwork, Etc.) a huge plus
- Extensive understanding of digital projects and email campaign requirements
- Bachelor's degree in Advertising, Marketing, MIS, IT, or related field strongly preferred.
- Experience with Object-Oriented programming languages is a plus.
We are a culture of passionate, collaborative and respectful people. We are curious about finding the most strategic solutions, while being fearless in our pursuit of pushing the limits.
