Event Marketing Manager
Remote
Sales & Marketing – Marketing /
Full-time /
Remote
About Augmedix:
Augmedix (Nasdaq: AUGX) delivers industry-leading, ambient medical documentation and data solutions to healthcare systems, physician practices, hospitals, and telemedicine practitioners.
Augmedix is on a mission to help clinicians and patients form a human connection by seamlessly integrating our technology at the point of care. Augmedix’s proprietary platform digitizes natural clinician-patient conversations, which are converted into comprehensive medical notes and structured data in real time. The company’s platform uses automatic speech recognition, and natural language processing, including large language models, to generate accurate and timely medical notes that are transferred into the EHR.
Augmedix’s products relieve clinicians of administrative burden, in turn, reducing burnout, increasing clinician efficiency and improving patient access. Through Augmedix’s proprietary platform and bi-directional communication channel, Augmedix is ideally suited to serve as the vehicle for change at the point of care.
Augmedix is headquartered in San Francisco, CA, with offices around the world. To learn more, visit www.augmedix.com.
About The Role:
The Event Marketing Manager will be responsible for coordinating Augmedix’s presence at trade shows and other virtual and in-person events. The ideal candidate will build brand awareness and drive event-based pipeline for the revenue organization.
The Event Marketing Manager will own all event experiences from start to finish by evaluating opportunities, pitching events to leadership for consideration, coordinating all necessary event logistics, working with stakeholders to create and implement all event communication plans, and documenting success and lessons learned for future planning.
This individual will generate and manage opportunity leads before, during, and post-event and will also help bridge the gap between the marketing and sales teams to ensure proper lead hand-off and context as it relates to event marketing campaigns.
Responsibilities:
- Research and evaluate potential trade show and event opportunities
- Present quarterly proposed event selections to leadership
- Coordinate all event logistics including ordering items, shipping materials, planning social events, and submitting all necessary event information
- Project manage the creation of event landing pages and other event marketing assets (ie. flyers, graphics, promotional items)
- Identify, book, and secure speaking opportunities at events
- Obtain event attendee lists and manage contact sourcing efforts
- Oversee pre-, during- and post-event prospecting and customer communication efforts in collaboration with the sales and customer success teams
- Attend events in person to represent the marketing team and facilitate on-site event needs
- Manage the packing, unpacking, and storage of event inventory, including booth and giveaway items, working with third party vendors as needed
- Work cross-functionally to prepare virtual events, such as webinars, to support the sales and product teams to and aid in product launches and promotion
- Ensure events are being promoted properly across channels, including social media and web pages
- Create email campaigns to promote all events
- Work with the Social Media Coordinator to identify the timing of event social media posts and take needed photos at events
- Identify networking opportunities at trade shows and coordinate logistics
- Work with our PR agency to ensure media coverage at events
- Schedule meetings for attendees to meet with prospects, investors, and reporters during and after the event
- Oversee post-event lead assignments and uploads into CRM
- Oversee delegation and follow-up of partnership, media, and investment opportunities resulting from events
- Monitor lead progress and send reminders to lead owners as needed
- Serve as a liaison between marketing and the sales team to make trade shows and all marketing campaigns more effective
- Report on event ROI-based pipeline, revenue, and lead metrics using CRM and project management tools
- Demonstrated willingness to get work done and expand outside of day-to-day responsibilities
Requirements:
- Minimum of 4 years of event planning
- Experience coordinating event logistics
- Bachelor’s Degree in marketing, business, or related field
- Excellent written and verbal communication skills
- Working knowledge of project management tools (Asana, Confluence, etc.)
- Proficient with digital tools, cloud-based office suite software, and CRM systems
- Ability to travel domestically to 5-10 events annually
- Strong organizational skills
Nice to Have:
- Healthcare trade show experience
Augmedix is an equal opportunity employer. We are committed to providing equal employment opportunities regardless of sex, gender identity, race, religious creed, color, ancestry, age, disability, marital status, sexual orientation including being transgender and/or any other protected bases.
