Senior Engagement Strategist

London
Global Marketing – Strategy /
Full-time /
Hybrid
About Avalere Health

Established in 2001, Avalere Health is a purposefully built commercialization partner for the biopharmaceutical, medical technology, and wellness industries.

Our 1,500+ experts combine their knowledge and expertise across our core disciplines — Consulting; Medical; Policy; Value, Evidence, and Access; Marketing; and Digital Experience Technology — to create the connections that make better health happen.

Avalere Health partners with its clients to navigate the complex and rapidly changing healthcare ecosystem. Together, our experts help clients connect patients with life-changing therapies, realizing the potential of strategies and solutions to accelerate innovation that improves lives.

We live and breathe our five values in everything we do: We are authentic. We act with integrity. We value difference. We play for the team. We enjoy the journey. At Avalere Health, we imagine a healthier world and create the connections to make it happen. 

About the role

We’re looking for a passionate, forward-thinking strategist to work across a range of engagement-lead projects. As an Engagement Strategist within Avalere Health Global Marketing you will be exposed to a variety of different projects. The ideal person for this role will bring sound customer-first, engagement planning principles to every project they touch, have a curious, analytical mind and be a catalyst for innovative approaches and thinking. This is a unique and exciting opportunity to join a growing team and work with global brands who are pursuing new and innovative technologies.  
 
The ideal candidate will be comfortable taking a leading role, while collaborating with key partners across brand strategy, creative, media and technology teams to ensure projects have clear direction and are managed and delivered successfully.  

What you'll do

    • Translate business objectives and brand strategies into customer engagement plans. 
    • Facilitate the engagement planning process (e.g. setting behavioural change goals, developing tailored messages, channel planning and measurement plan development).   
    • Tactical ideation and oversee the development and execution of individual tactics or initiatives necessary to deliver the engagement strategy. 
    • Bring your knowledge and expertise to a variety of projects than could span anything from an internal campaign (within a pharma company) to a patient support programme or a new website and awareness campaign.  
    • Measure campaign performance and impact and provide optimisation recommendations. 
    • Advise on best practices for channels and media formats 
    • Track, and share relevant digital, technological, and innovation-related insights to the broader team while identifying opportunities for applying to client solutions 

About you

    • 3-5 years of customer engagement strategy experience (pharma experience desirable). 
    • Comfortable presenting and engaging with clients. 
    • Experienced workshop facilitator.  
    • Ability to articulate engagement strategy recommendations to cross functional internal team and client teams. 
    • Understanding of behaviour change principles and basic UX/UI principles for design & development of tactics/experiences. 
    • Sound understanding of digital marketing e.g. SEO/SEM, social media, programmatic, email, CRM etc. 
    • Working knowledge of analytics and social media tools such as Google Analytics and social listening e.g. Sprout Social.
What we can offer

Avalere Health aims to empower every employee to develop and thrive. We empower our team with the tools, skills, and support needed to think differently and to solve healthcare’s most complex challenges.

At the center of our people-led culture is our Career Experience team, whose mission is to provide every employee with a purpose-driven career. We also pride ourselves on our personalized learning approach to ensure you receive the training you need to help you grow within the company and take advantage of our global scale and scope.

We are committed to embedding diversity and inclusion in every aspect of our organization. We encourage diversity of thought, inclusive behavior, and break down barriers to ensure every individual feels valued and encouraged to contribute their unique abilities and potential. As part of our commitment to building a healthier world, every employee is also encouraged to participate in our community engagement efforts, which support a wide range of healthcare programs and wellbeing causes worldwide.

We have city hubs across North America, Europe, and Asia, geared toward collaborating, training, socializing, and coming together as a global organization while maintaining and fully supporting flexible working practices. Our compensation and benefits package is benchmarked across the industry. We offer a generous company pension/retirement plan, private medical insurance, comprehensive employee wellbeing initiatives, compelling time-off policy, plus many other excellent employee benefits. 

We encourage all applicants to read our candidate privacy notice before applying to Avalere Health.