Senior SEO Marketing Manager

Remote, USA /
Marketing – DemandGen /
Full Time
About is a leading provider of cloud-based software that simplifies, digitizes, and automates complex, back-office financial operations for small and midsize businesses. Customers use the platform to manage end-to-end financial workflows and to process payments, which totaled over $70 billion for fiscal 2019. The AI-enabled, financial software platform creates connections between businesses and their suppliers and clients. It helps manage cash inflows and outflows. The company partners with several of the largest U.S. financial institutions, more than 70 of the top 100 U.S. accounting firms, and popular accounting software providers. has offices in Palo Alto, California and Houston, Texas. For more information, visit or follow @billcom.

Lead SEO strategy for, serving as internal SEO evangelist
Collaborate with marketing and other teams on content creation and strategy
Build top of funnel content and experiences to drive both awareness and sign-ups
Work with website developers to ensure execution of SEO best practices
Identify new opportunities for improving organic traffic growth
Work cross-functionally to optimize organic conversion rates
Drive key initiatives such as improving website performance, revamping the blog, and improving internal linking
Create framework for measuring SEO progress and performance, report out regularly on results

Professional Experience/Background to be successful in this role:

    • 7+ years of relevant experience, the ideal candidate will have exposure to B2B SaaS and Fintech
    • Track record of successfully building and growing SEO programs
    • Proven ability to work with large data sets in order to provide meaningful analysis and insights
    • Experience initiating and driving strategic, cross-functional projects to completion with minimal guidance
    • Experience with SEO tools such as Google Search Console, Google Analytics, etc.

Competencies (Attributes needed to be successful in this role):

    • Comfortable with driving complex, cross-functional projects
    • Highly motivated and self-directed to achieve established goals
    • Excellent written skills and highly articulate
    • Out of the box thinker with a bias towards acting on new opportunities
    • Drive and desire to continue learning and leading in a fast-changing industry
    • Sense of urgency
Expected Outcomes:

3 Months
Executed on a number of early optimization projects
Built long-term roadmap for website
Developed plan for content strategy across 3 core customer segments
Build reporting tracking KPIs and related metrics

6 Months
Leading multiple xfn projects across content, technical optimizations, and traffic conversion
Demonstrated clear path and progress to performance lift
Established as owner of the channel and performance is committed to a policy of equal employment opportunity. We recruit, employ, train, compensate, and promote without regard to race, color, age, sex, ancestry, marital status, religion, national origin, disability, sexual orientation, veteran status, present or past history of mental disability, genetic information or any other classification protected by state or federal law. Culture:
●      Humble – No ego
●      Fun –  Celebrate the moments
●      Authentic – We are who we are
●      Passionate – Love what you do  
●      Dedicated – To each other and the customer

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