Growth Marketing Manager - Turkey

Turkey, Istanbul
Operations, Strategy & Project Management – Operations /
Full-time: Remote
/ Remote
Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.

If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.


    • Review market trends and collect local users, communities feedbacks and competitors Insights to optimize our service offering.
    • Explore collaboration opportunities with blockchain/crypto communities, associations to expand blockchain awareness in Turkey market.
    • Share responsibility for improving marketing operational processes - defining/improving, monitoring and reporting.
    • Design and implement go to market strategies to boost user growth, facilitate content building and promotion strategies.
    • Support and management documentation requests from senior management and ensure the timely execution and proper filing of documents.
    • Cooperate with cross functional teams (OPs, marketing, business) in order to complete high-level assignments.
    • Coordinate activities and communicate with external vendors
    • Deploy successful online and offline marketing campaigns from ideation to execution.
    • Manage the marketing budget and ensure that all marketing material is in line with Binance’s brand identity.
    • Monitor and evaluate the performance of marketing campaigns through data analysis and user feedback, and prepare analytical reports for internal presentation.
    • Develop effective marketing and brand communication strategy and ultimately expand our digital footprint and brand awareness in Turkey.
    • Contribute to other business development and strategic initiatives.


    • Demonstrated passion to explore new era for blockchain.
    • Solid Understanding of Binance’s Products and Services, have strong understanding of cryptocurrency / blockchain-related terminologies and trends.
    • Multi-skilled, fast-learner, problem solver, analytical, hard-working.
    • Driven and strategic mindset with strong documentation and writing skills.
    • Effective communicator, Native / fluent English & Turkish language skills, Chinese is extra.
    • Be able to make market promotion and brand promotion through advertising, soft texts and PR activities, etc.
    • Have hands-on experience with web analytics tools and digital marketing channels.
    • Be able to turn creative ideas into effective advertising projects.
Working at Binance
• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities
• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless
• Tackle fast-paced, challenging and unique projects
• Work in a truly global organization, with international teams and a flat organizational structure
• Competitive salary and benefits
• Balance life and work with flexible working hours and casual work attire

Learn more about how Binancians embody the organization’s core values, creating a unified culture that enables collaboration, excellence, and growth.

Apply today to be a part of the Web3 revolution!

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

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