Social Media Specialist - Meme and Creative video

South East Asia
Marketing – Marketing /
Freelance /
Remote

Responsbilities:

    • Harness the trends on the internet and capitalize on them to increase impressions and engagement
    • Work closely cross-functionally with design, content, performance marketing, product and other teams
    • Design, execute and help with large social campaignsHelp with managing end-to-end across Binance social accounts
    • Working with the wider global social team and with external departments, including product and partnerships, to promote and build the brand of Binance
    • Assisting the team across platforms to think of creative ideas, both for general posts and campaigns
    • Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance 

Requirements:

    • Native or fluent English language is a must
    • Proficient Mandarin is a plus
    • Possessing a keen aesthetic sense, one has the ability to independently create memes, four-frame cartoons, and/or videos.
    • Experience in the video, media, and/or entertainment industry working with agencies, creators, or digital media companies
    • Deep expertise of the digital media landscape and capable of identifying internet trends and/or opportunities for content
    • Exceptional creativity in content ideation
    • Minimum 5-10 hours per week commitment