Binance Accelerator Program - Social Media (MENASA)

UAE, Dubai / UAE, Abu Dhabi / Middle East & North Africa
Marketing – Local Marketing /
Early Careers /
Remote
Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

About Binance Accelerator Program
 
Binance Accelerator Program is a concise fixed-term program designed for Early Career Talent to have an immersive experience in the rapidly expanding Web3 space. You will be given the opportunity to experience life at Binance and understand what goes on behind the scenes of the worlds’ leading blockchain ecosystem. Alongside your job, there will also be a focus on networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about BAP Program HERE.
 
Who may apply
 
Current university students and recent graduates


About this position

We are looking for a marketer; but most importantly someone who is strong-willed and self-motivated. A person that can understand complex topics and create innovative and efficient content with performing outcomes.

The ideal candidate is in tune with the cryptocurrency industry and passionate about Binance; you are versatile with a “hacker” mindset and a great person to work with, able to write and edit clear, concise copy on tight deadlines.

We are looking for an organized and rigorous worker, with excellent English and no fear to do the hard work when it is needed. We are a team of builders, so we build. “Hardcore” is one of the core values of Binance, remember that when you apply.
Please note that only English CVs will be evaluated.


About Web3 Social Media Team

Reporting into the MENA & South Asia team, this role will involve execution and strategy work to support Binance’s Web3 initiatives. Managing the Binance regional social media accounts will be the top priority, alongside working with the social media manager to support priority Web3 initiatives.

Responsibilities:

    • Manage Binance social accounts, from shaping strategy to creating and posting content
    • Working with the social media manager, regional team and global social team to define content strategy and branding
    • Maximise content distribution through other Binance channels
    • Be part of the regional social media team, contributing to the regional Binance accounts on each platform
    • Drive effective and creative social media campaigns, working cross-functionally with design, content, performance marketing, product and other teams
    • Work with partners to create and execute growth campaigns and events
    • Measure, report, and analyze the performance of social media growth and one-off campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance
    • Analyze social media landscape to supply actionable insights
    • Engage and build communities through one-on-one as well as one-to-many conversations

Requirements:

    • Currently pursuing or graduated from Bachelors in Marketing or other relevant fields
    • Native-level fluency in English
    • Native-level fluency in Arabic is a plus
    • Fundamental understanding of the crypto market, on-going trends and Binance’s product suite
    • [Preferred] Plugged in to crypto twitter - aware of current meta, key players, sentiments, trends, etc
    • Strong writing and copywriting skills. Demonstrate a clear and concise style of communication
    • Experience in content creation and social media management (including for personal means)
    • Experience in digital marketing or social media related roles for brands is a huge plus
    • Strong sense of ownership and responsibility, resistant to stress, self-motivated and results oriented
    • Remote and start-up experience is a plus
Conditions:
・ Competitive salary
・ Flexible working conditions
・ Flat organisation
・ Great Locations with a highly talented and international colleagues
・ Be a part of the exciting future of the crypto-currency revolution and work on the world's no.1 crypto-currency exchange!

About Binance
Binance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions. Capable of processing more than 1.4 million orders per second, Binance is one of the fastest trading platforms in the world. The platform focuses on security, robustness, and execution speed—attracting enthusiasts and professional traders alike.