CRM Manager

Berlin /
Marketing – CRM /
At Blinkist, we don’t just accept difference — we celebrate it and support it. We're committed to providing equal employment opportunity and strongly encourage you to apply regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity. If you need reasonable accommodation at any point in the interview process, please let us know.

We inspire people to keep learning.

Blinkist offers the best selection of nonfiction knowledge, all in an app that makes it easy to fit learning into your life. Through audio and text explainers called Blinks, original podcasts and author-driven content, Blinkist is on a mission to help people turn ordinary moments into extraordinary learning opportunities—anytime, anywhere.

Blinkist was created in 2012 right in the heart of Berlin. We’ve been selected as one of the Top 25 Startups in Germany by LinkedIn, and are amongst Berlin’s top 3 employers based on Glassdoor and Kununu ratings.

Team: CRM
Location: Berlin or Remotely (within similar time zone)
Contract: Unlimited at 40h per week
Working hours: Flexible working hours with a great policy for working from home
Apply by: August 7, 2020

Your Role

The CRM team at Blinkist is a small but integral part of the organisation. This is where you come in. You bring a collaborative spirit and analytical mindset to help us continue improving the potential of what CRM can bring to the company. We want you to question our ideas, optimise our way of working, and discover new innovations we haven’t considered.

    • Lead and develop multi-channel – email, push notifications and in-app messages – CRM communication plans to amplify campaigns towards customer base
    • Plan both the strategic communication and execution of programs and lifecycle frameworks, ensuring quality deliverables and meeting deadlines
    • Work closely with our cross-functional teams such as Design, Product and Brand, to iterate often and quickly using a data-informed approach
    • Structure A / B and / or multivariate tests to optimise campaigns on an ongoing basis
    • Report on campaign performance and provide regular post-mortems to improve ongoing CRM support and inform future business decisions
Your Profile

To be successful in this role, we believe you need experience in areas including lifecycle marketing, email marketing, or a related field, with demonstrated success in driving acquisition and retention programs. We want someone who is very comfortable working with ESPs such as Braze, Salesforce, or Sendgrid. You're familiar with even the most technical tools of these platforms, confidently able to use them to craft multi-channel campaigns. Most importantly, you're passionate about the customer: You understand lifecycle principles, and use your strong project management skills to develop campaigns that help solve customer problems.

Beyond that, we want to hear from you: Why is this role a great fit for you?

What’s in it for you

At Blinkist, we’ve flipped the script and moved beyond rigid classic management hierarchies. Instead, our Blinkist Operating System fosters a unique company culture valuing self-empowerment, personal development, direct communication, transparency, and mutual support.

We offer a permanent role based in Berlin-Neukölln. Our perks don't try to keep you at the office and you can decide on your hours or work remotely whenever you like. We support each other and carve out opportunities for you to grow in your skillset and career. At Blinkist, leadership is a sparring partner, not a micromanager. To find out more about life at Blinkist, visit our careers site.

Please send your application by August 7, 2020. We can't wait to hear from you!