Marketplace (Amazon) Content Operations Manager
Rochester Hills, MI
Operations /
Full Time /
Remote
Blue Wheel is a new breed of omni-channel digital commerce agency that services brands “from click to ship.” Blue Wheel’s core solutions range from front-end marketing and advertising and creative services to back-end support and fulfillment across direct-to-consumer, e-retail, and marketplaces - all under one roof. Blue Wheel’s best-in-class services are powered by proprietary advertising and reporting & analytics technology, Companion.
Your Role:
We’re looking for an experienced and strategic Marketplace Content Operations Manager to lead our Digital Content Team and own the end-to-end execution of content workflows across Amazon, Walmart, and other leading online marketplaces. You’ll play a critical leadership role in developing scalable systems, managing cross-functional collaboration, and ensuring operational excellence that drives measurable growth for our clients.
This is an ideal opportunity for a data-driven content strategist who thrives in fast-paced, entrepreneurial environments and has a passion for creating high-impact product content experiences that convert.
Key Responsibilities:
· • Build, lead, and mentor a high-performing content operations team
· • Drive accountability, continuous learning, and process discipline
· • Oversee day-to-day marketplace content operations and ensure timely, high-quality delivery across Amazon, Walmart, eBay, and other third-party platforms
· • Serve as a subject matter expert for content execution, including PDPs, Brand Stores, A+ Content, and Brand Story modules
· • Guide the implementation of SEO best practices, variation strategy, and brand voice consistency
· • Design, document, and optimize SOPs and workflows for scalable content production
· • Proactively forecast team capacity and resource needs to avoid bottlenecks
· • Implement performance KPIs and SLAs that ensure speed, quality, and impact
· • Leverage merchandising and platform data to improve content effectiveness
· • Collaborate on pricing strategy and profitability analysis for new and existing scopes of work
· • Report on operational metrics and insights to stakeholders and clients
Experience and Expertise:
· • 3+ years of hands-on experience managing marketplace content on Amazon, Walmart, or eBay
· • Proven ability to lead cross-functional content projects from ideation through execution
· • Strong grasp of marketplace content strategy, including SEO, enhanced content, and variation logic
· • Demonstrated success as a people manager or team lead, with a track record of consistently delivering high-quality work on-time and in-full across multiple content disciplines
Skills & Mindset:
· • Highly organized, data-savvy, and fluent in Excel (pivot tables, formulas, data visualization)
· • Strong business acumen and analytical thinking; comfortable with reporting and pricing models
· • Excellent communication skills—written, verbal, and cross-functional
· • Self-starter who’s resourceful, curious, and constantly looking to improve
Other Requirements
· • Bachelor’s degree preferred
· • Full-time availability Monday–Friday within the 7:30 AM – 5:00 PM EST window
· • Must be a current resident of the United States
Why Join Blue Wheel?
You’ll be part of a results-driven team that values initiative, collaboration, and innovation. This role offers the opportunity to lead with autonomy, grow a talented team, and shape how top brands show up in the digital marketplace.
$90,000 - $120,000 a year