Marketing Manager
Chicago, Illinois /
Marketing /
Full Time
/ Hybrid
Bodo exists to change the face of analytics computing; to accelerate performance, scale, and simplicity for data-intensive applications. Ultimately, we strive to change how the world will compute. And we’re looking for ambitious, hungry, talented engineers to help drive this change.
Our technology provides automatic parallelization and massive scale for analytics workloads, improving performance by 10x-100x, yet reducing aggregate operating expenses. This allows data engineers and data scientists to focus on solving business problems instead of dealing with the scalability and performance of their code.
Bodo’s mission has been endorsed by investments from Dell Technologies, from data platform providers such as Snowflake, and from special-purpose hardware providers such as Xilinx. Not to mention by ecstatic adoption by Fortune-10 customers.
Bodo is the culmination of years of research in academia and industry and brings High-Performance Computing (HPC) to data analytics for the first time. This is an opportunity to work with the creators of the first auto-parallelization compiler technology, which has long been a “holy grail” for researchers working on simplifying computing performance. Our mission - and hopefully yours - is to democratize access to parallel computing, and to accelerate data insights, ML, and AI in ways the industry can’t yet imagine. Join the team!
About the Role
We are looking for an experienced, results-oriented Demand Generation Manager with a strong content focus. This person will work closely with the Director of Growth Marketing to establish a multi-channel demand gen strategy, and will own and execute demand gen programs focused on increasing target account engagement.
Our ideal candidate will have a strong understanding of B2B marketing, ABM, and demand generation—and a roll-up-your-sleeves work ethic and a passion for all aspects of developing and creating great, impactful marketing campaigns. If you’re ready to join a fast-paced company in a creative role and love to build incredible content at the forefront of the data revolution, this is your dream job.
What You'll Do
- Take ownership of all demand generation execution, from building workflows in marketing automation systems, to writing emails, to crafting campaigns across various ad platforms
- Execute a tier-based approach to ABM programs to scale, including list criteria and management, audience building, target messaging, design, and content creation
- Manage the design, production, and delivery of various marketing, communication, and promotional materials, including ebooks social, emails, website content, presentations, and more
- Develop lead flow strategies to move prospects through the lead cycle and optimize funnel velocity through collaboration of cross-functional marketing and sales teams, as well as outline appropriate qualification criteria and triggers for engagement
- Drive CRM data stewardship, ensuring integrity of account records in the CRM, including lead data and opportunities
- Stay up to date on industry trends, competitor activity, and emerging technologies to inform demand generation strategy and tactics
- Manage event logistics, as needed
What You'll Have
- 3-5+ years experience in a fast-paced demand generation environment, ideally with a B2B SaaS tech product. ABM experience is a plus
- MarTech proficiency. You have experience with Hubspot, Salesforce, Google Ads, LinkedIn ads, and additional paid channels, having managed and tracked progress to achieve business goals.
- A growth mindset. You’re a creative problem solver, always on the lookout for new campaign types and channels to test to reach our target audiences, then learn and improve.
- A dual-minded perspective: You are equally creative and analytical, enjoying ideation and creative problem-solving to drive measurable results.
- A team player. You work exceptionally well cross-functionally and with external resources (agencies, vendors, cross-functionally teams, etc).
- A self-starter. You enjoy working independently against tight deadlines in a fast-paced, changing environment while keeping a sharp eye on detail and accuracy.
Some of the perks of working at Bodo:
-Great Insurance plans including Health, Dental, and Vision
-Apple MacBook equipment
-Generous Employee Equity awards
-Paid parental leave
-401K plan
-HSA plan
-Remote work
Developing new complex technology and building an enterprise-grade software product around it is not easy—we are looking for technologists with strong passion and drive to make it happen! Frequently cited statistics show that women and underrepresented groups apply to jobs only if they meet 100% of the qualifications. Bodo encourages you to break the statistic and to apply. No one ever meets 100% of the qualifications. We look forward to your application. #LetsBodo
Read more about Bodo's Series A Round: Techcrunch Article Business Wire PR
Learn more about our product:
https://www.dataengineeringpodcast.com/bodo-parallel-data-processing-python-episode-223/
