Adobe Target Lead

All Locations
Marketing Services
Full-time
Bounteous creates big-picture digital solutions that help leading companies deliver transformational brand experiences. An essential piece of that is customer adoption and use, which requires continual testing and iteration led by our conversion optimization team. Join our team of curious minds as we help enterprise clients solve business problems with Adobe Target (and a handful of other testing tools).

Responsibilities:

    • Configure, administer and operate Adobe Target to support multi-channel campaigns
    • Assess and audit the current state of Adobe platform configuration
    • Prepare project plans that list tasks, milestones, timelines, deliverables, dependencies and owners
    • Monitor the effectiveness of campaigns and iterate on the prescribed testing plan
    • Accelerate implementation and achieve ROI on the Adobe Target investment
    • Provide consulting and roadmap for website optimization and customized experience strategies to clients
    • Configure personalization elements in Adobe Target
    • Work with UX/UI teams to take finalized content for personalization or A/B testing

Qualifications:

    • 1+ years of experience working with Adobe Target
    • Solid understanding of digital marketing & data reporting
    • Strong understanding of HTML and CSS
    • Intermediate JavaScript skills
    • Passion for the digital domain and use of technology to solve business problems
    • Ability to learn new technologies at high level to identify use opportunities
    • Be self-motivated, responsive, professional, and dedicated to customer success
    • Possess an innovative, problem-solving, and solutions-oriented mindset
    • Exceptional organizational, presentation, and communication skills – both verbal and written

Preferred Qualifications:

    • Experience with tag management systems and data layers
    • Experience working with Adobe Analytics and Google Analytics
    • Web development experience
    • Understanding of database management and APIs
Bounteous is focused on promoting an inclusive environment and is proud to be an equal opportunity employer. We celebrate the different viewpoints and experiences our diverse group of team members bring to Bounteous. Bounteous does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, or any other status protected under federal, state, or local law.