Manager, Paid Social (Contract)
United States
Strategy, Insights, & Activation – Digital Marketing Activation: Display & Social Media /
Contract /
Remote
Bounteous x Accolite makes the future faster for the world's most ambitious brands. Our services span Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. We are guided by Co-Innovation, our proven methodology of collaborative partnership.
Bounteous x Accolite brings together 5000+ employees spanning North America, APAC, and EMEA, and partnerships with leading technology providers. Through advanced digital engineering, technology solutions, and data-driven digital experiences, we create exceptional and efficient business impact and help our clients win.
A successful Paid Social Media Manager should be an effective communicator capable of working in a collaborative, client-facing environment. This role collaborates with Media Strategy and other disciplines to effectively activate paid social campaigns across Meta, TikTok, Reddit, LinkedIn, Snap, Pinterest, and more. The ideal candidate will have experience working across the paid social landscape and be a savvy subject matter expert on dynamic client-facing teams.
Role and Responsibilities
- Drive business revenue and growth for BxA clients through paid social. Understand client goals and work to exceed KPIs through tactical strategies, campaign optimization, and analysis of campaign performance
- End-to-end paid social campaign execution and strategy: Traffic, QA, launch, optimize, pace, and report on campaigns.
- Define target audiences and segment audience lists
- Stay current on platforms and proactively identify new client opportunities, such as A/B tests, variant tests, beta tests, etc.
- Advise on best practices for creative ad executions and provide specs and guidance for creative partners
- Define targeting and budgets based on pacing performance
- Maintains budget pacing and quality assurance of all managed campaign activities; ensures the consistency of campaign targeting, measurement, ad copy, and audience design deliverables.
- Build reports using Excel and PowerPoint, present findings to internal stakeholders and clients
- Maintain knowledge of paid social media best practices acquire certifications for paid social platforms
- Contributes to tactical thinking for project success that addresses business needs, user needs, and best practices
- Participates in and contributes to discovery activities with oversight from Leads/Directors. Demonstrates the ability to turn discovery and other research findings into insights, cohesive tactical plans, and performance-based optimizations.
- Serves as a reliable, informed point of contact and works closely with other media team members to support developing and producing media plans, reports, and other deliverables.
- Articulately and confidently presents work to internal teams and clients.
- Assist with other areas of digital marketing as required
Preferred Qualifications
- Agency experience required
- 5+ years experience working in, but not limited to, Meta Ads Manager, Linkedin Campaign Manager, TikTok Ads
- 3 years of experience independently managing digital media campaigns
- 3 years of experience managing independently managing campaign budgets
- Familiarity with the digital media landscape, including but not limited to paid search, programmatic, CDPs, reporting, and analytics tools
- Experience collaborating with both internal and external resources to develop strategies that meet department goals within budget and established timelines
- Comfortable speaking and presenting to internal stakeholders and clients
- Experience in diagnosing, isolating, and resolving complex issues and recommending and implementing strategies to resolve problems
- Ability to perform business analysis and project management tasks
- Comfortable working within project management tools like Jira, Monday, Asana, Smartsheet, etc.
- Highly skilled in Excel
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Research shows that women and other underrepresented groups apply only if they meet 100% of the criteria of a job posting. If you have passion and intelligence, and possess a technical knack (even if you’re missing some of the above), we encourage you to apply.
Bounteous x Accolite is focused on promoting an inclusive environment and is proud to be an equal opportunity employer. We celebrate the different viewpoints and experiences our diverse group of team members bring to Bounteous x Accolite. Bounteous x Accolite does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, or any other status protected under federal, state, or local law.
In addition, you have the opportunity to participate in several Team Member Networks, sometimes referred to as employee resource groups (ERGs), that host space with individuals with shared identities, interests, and passions. Our Team Member Networks celebrate communities of color, life as a working parent or caregiver, the 2SLGBTQIA+ community, wellbeing, and more. Regardless of your respective identity, there are various avenues we involve team members in the Bounteous x Accolite community.
Bounteous x Accolite is willing to sponsor eligible candidates for employment visas.
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