SEO Strategist

Cleveland, OH /
Marketing – Digitial /
Full-time
How You’ll Make an Impact:
As SEO Strategist, you’ll capture, engage, and convert target audiences by building optimized digital content. You’ll be a key contributor on the Digital Marketing team, owning and executing our SEO strategy and partnering with other Marketing teams and external agencies. Your work — including on- and off-page optimization, content ideation, keyword expansion research, and competitive analysis — is essential to achieving our organic traffic and conversion goals.

What You’ll Do:

    • Build, edit, and ideate optimized web content according to SEO best practices, owning and managing projects from brief to production
    • Determine a plan for marrying brand voice and tone with SEO best practices to produce valuable, searchable content for target audiences
    • Identify growth opportunities with keyword research and competitive analysis
    • Execute on-page optimizations and perform technical resolutions as needed
    • Collaborate with the paid media specialist to identify cross-channel optimizations
    • Monitor organic traffic growth and performance against business goals
    • Perform the on-time launch and QA of optimized, brand-compliant, and personalized digital content and web pages
    • Assist with regularly scheduled website testing

How You’ll Display Our Values:

    • Integrity: Ensure updates and reports reflect accurate results and meet defined objectives
    • Collaboration: Work effectively with your colleagues and provide helpful guidance in an enthusiastic and inspiring manner
    • Judgment: Provide recommendations using your SEO knowledge and tools to help BoxCast be a genuine solution provider for our users
    • Achievement: Consistently deliver results through effective organic campaigns
    • Innovation: Identify optimization opportunities that will increase organic traffic to the website 

Need to Have:

    • Minimum 3+ years of SEO experience (B2B experience is a strong plus)
    • Strong knowledge of standard and current SEO best practices and the hunger to stay up-to-date with trends and new developments
    • Proven ability to adhere to both brand guidelines and SEO best practices in digital publishing
    • Experience with SEO reporting tools (SEMRush, Google Search Console, Ahrefs, etc.)
    • Experience editing websites with a CMS (Experience with HubSpot is a plus)
    • Excellent writing, communication, and collaboration skills
    • Familiarity with Google Analytics, Google Search Console, Google My Business, and Bing Webmaster Tools

Nice to Have:

    • Familiarity with HTML and CSS
    • Experience in global SEO strategies 
    • Experience with heat mapping software
    • Prior experience creating landing pages
    • Understanding of the live streaming ecosystem
    • Prior experience in a tech start-up environment 
BoxCast is a live streaming company based in Cleveland, Ohio, but we serve broadcasters and viewers in more than 200 countries. Our founders launched BoxCast back in 2013 with one purpose: to make people part of the experience.

Since then, we’ve helped thousands of people connect with their communities and reach those who can’t attend events in person. Our vision is to be the best live streaming company for organizations — always evolving and pursuing better ways to amaze our customers. We pride ourselves on our company values of integrity, collaboration, judgment, achievement, and innovation.

BoxCast is proud to be an Equal Employment Opportunity employer.