Product Marketing Manager
Remote
Project & Program Leadership /
Remote
About the Company
Bridge Partners is the leading growth consultancy for the tech and cloud industry. We help our customers grow through highly effective marketing, sales, and partner programs. We're advancing bold commitments to sustainability, accessibility, and inclusion for our customers and for our firm. We're trusted advisors to the world's best and most innovative companies, and we successfully lead and execute the most impactful transformations.
At Bridge Partners, our purpose is to create opportunity and impact for our customers, our peers, and the communities where we work and play. We've built a truly modern workplace at here Bridge Partners: our work is meaningful, our environment is flexible, and our talent is distributed. We lead with culture and values at Bridge; we're authentic, inclusive, collaborative, and humane. Every one of us shares a passion and a practical enthusiasm for fresh opportunities—for finding new ways to grow, adapt, accelerate, and create value. Learn how the real you can make a real impact today at www.bridge.partners/careers. We are #BridgePartnersProud.
Your role as the Product Marketing Manager
The Product Marketing Manager role will utilize a keen understanding of client products, markets, and competitors to develop positioning and messaging that resonates with current customers and new buyers. This key consulting role will gather and translate customer insights, competitive intel, and product and portfolio value into unique, compelling stories across multiple communication channels.
This role is remote and can be located in any US state, except for Hawaii.
How you'll contribute as the Product Marketing Manager
- Develop positive relationships with segment marketers, customers, and partners to lead and execute on business priorities
- Plan and execute product and solution strategies and programs and activities that include new releases, product content, positioning, messaging, core benefits, competitive differentiators, and business value
- Drive sales enablement and strategies, programs, and plans for revenue acceleration
- Translate technical features and roadmaps into customer-facing, go-to-market benefits through the development of a deep knowledge of products and solutions
- Act as the customer’s voice within the organization to provide knowledge and relevance regarding all product and solution activities
- Lead product and solution launches to ensure sales-force readiness and to optimize P&L impact of product transitions
- Manage pricing and packaging for products – SKUs, special offers, international price books
- Build schedules for scorecard metrics, business cadence, and product release analytics
- Collaborate with engineering team to capture data on product achievements and roadmaps; author and publish blogs, content for field newsletters, etc.
Your skills and approach as the Product Marketing Manager
- High-energy creativity and resourcefulness, with a demonstrated ability to provide consultative and diplomatic leadership to cross-functional and virtual teams and agencies
- Personal accountability and business ownership to drive strategic and tactical programs and projects and the ability to break down work streams into organized, actionable objectives
- Deep understanding of mid-market and enterprise-grade technology and hardware products
- Proven communication skills and the professional presence to build relationships with and lead partners of all levels and personalities
- 7+ years’ experience as a product marketing manager driving business and program plans for large enterprises in technology or consumer spaces
- Excellent skills in verbal and written communication and in presentation
- Dynamic, confident personality with the ability, amidst multiple priorities and goals, to successfully define and drive project execution
- Experience in content-marketing measurement and systems
- Prior experience with technology/enterprise software/SaaS products preferred
The salary range for this role is $95,000-$145,000/year. Actual salary will be determined based on relevant work experience, certifications, education, and geographic location of the hired candidate. The salary listed here is specific to this opening only.
Employees working 20 hours or more per week are eligible for the following benefits:
o Medical
o Dental
o Vision
o Health Savings Account
o Commuter Plan
o Paid Basic Life/AD&D coverage
o Voluntary Life/AD&D coverage
All employees are eligible for:
o 401k Matching
o Employee Discount Programs
o Employee Assistance Program
o Training and Development
o Bridge Partners Charitable Donation Matching Program
At Bridge Partners we live by our values, which include authenticity. We actively seek out and hire employees from diverse backgrounds to add their authentic voice to our company; we succeed when we create space for people from every background, gender, race, age, religion, ability, and orientation. If you are looking for a place to grow and share your authentic voice, we strongly encourage you to apply for our open positions. We need you and have a space for you to thrive at Bridge Partners. Bridge Partners is an equal-opportunity employer.
Due to the high volume of applications, we are not able to respond to every resume we receive. Thank you for your understanding.
