Optimization Manager
Kansas City
Professional Services – Support /
Full-Time /
On-site
We are looking for an Optimization Manager passionate about making a significant impact in the digital marketing world. Ideal for someone ready to drive tangible results, this role is suitable whether you are just starting your career or have a few years of SEO experience under your belt.
Responsibilities include leading actionable SEO strategies to enhance online visibility and performance for a portfolio of accounts. This role provides a unique chance to work across various industries, including ecommerce, business-to-business, healthcare, and education, and offers a broad and enriching experience.
Key Responsibilities
- Develop strong, consultative relationships with a diverse range of clients, guiding them through our strategic SEO roadmap
- Deliver recommendations for key on-page elements such as title tags, H1s, and meta descriptions to improve client websites
- Conduct comprehensive website audits using the BrightEdge platform, offering clear, actionable insights
- Guide clients in understanding their SEO actions and priorities, tailoring strategies to fit their specific industry needs
- Ensure effective communication with clients in a virtual setting, adapting to the diverse requirements of each sector
- Foster collaboration with internal teams to drive unified client success
- Manage a streamlined workflow of projects and tasks, attentive to the unique challenges of each industry
What We're Looking For:
- Experience with Content Management Systems (CMS), notably WordPress, Drupal, and Joomla, to seamlessly implement SEO strategies; preferably experience with multiple CMS.
- Proficiency in Google Analytics and Google Search Console to derive insights and evaluate SEO performance
- Familiarity with enterprise-level SaaS SEO platforms, such as BrightEdge, SEMRush, Moz, Ahrefs, or Conductor, is highly preferred
- Demonstrable skill in keyword research and translating SEO insights into content strategies
- A Bachelor's degree in Marketing, Business, or a related field
- A collaborative spirit, eager to work within a supportive, inclusive culture
