Director of Product Management
San Mateo HQ
R&D – Autopilot /
Full-Time /
Remote
As the industry pioneer behind Content Performance Marketing, BrightEdge has thoroughly redefined the concept of search engine optimization (SEO) by developing an award-winning platform that precisely measures and optimizes marketing content across online channels. Our cloud-based platform is powered by big data analysis that allows our customers to plan, optimize, and measure campaigns based on real-time content performance. BrightEdge has emerged as the leading international provider of cloud-based SEO Enterprise solutions due to its dynamic and results oriented entrepreneurial culture.
BrightEdge is looking for a Director of Product Management to join our R&D team. The ideal candidate will drive new innovations for the Enterprise in the ever-changing Search industry. As the market leader for Enterprise SEO (with over 50% of Fortune 500 companies as customers), our customers require an Enterprise Product Manager who will help scale SEO in their large organizations. On the back end, this product leader will be responsible for roadmapping, execution, and driving our Go-To-Market strategy of BrightEdge’s SaaS offerings.
Core Responsibilities
- Lead the full product life cycle from ideation to launch to next iteration
- Function as product owner for a fast-paced Agile Scrum development process (weekly pushes)
- Measure how your features are being adopted by your customers. We have a data driven approach to products and we measure the effectiveness of each feature.
- Enable the internal team whenever you release your feature (whether via email, in-person training, or webinar)
- Launch externally to customers (in-person, webinar)
- Be a practitioner of SEO and Products. When you build that next SEO product, it’s important that you’re actually deploying that new technique or new algorithm to a handful of sites.
- Analyze Customer Data for insights
- Conduct CRM process adjustment change management, roll-out, adoption and communication
- Own inter-department collaboration for smooth customer success life-cycle delivery
What it Takes to Be Successful
- 7-10 years of product management experience of a web-based software company (SaaS)
- Experience in building and launching new products
- Experience rolling out and enabling sales team on new products
- Experience with our GTM motion (field, or virtual inside motion)
- Experience with the Search channel (ideally SEO, but SEM is okay as well)
- Familiarity with: User Stories, Wireframes/Mockups, Roadmaps, Backlogs, Agile development environments, Go-to-market (GTM) strategies
Benefits & Perks
- Competitive Salary with Stock Options
- Medical / Dental / Vision Insurance
- PTO and Paid Holidays
$200,000 - $230,000 a year
About BrightEdge
BrightEdge is widely recognized as a global leader in SEO and Digital marketing. The most innovative customers across more than 80 countries trust BrightEdge to modernize their Digital Marketing stack for today’s digital world. We are helping thousands of organizations, including many of the world’s largest companies, transform their businesses and drive more revenue.
The continuous innovation of our product is supported by what we believe to be our most valuable assets: our people. Our employees are industry experts at the forefront of digital transformation. Come join us and help us share the future of SEO.
