Lifestyle Trends Editor, Bustle

New York, NY
Editorial – Bustle
Full-time

Bustle is looking for an Lifestyle Trends Editor to be the strategic and creative lead of the site's astrology, holiday, viral news, and food content. The Lifestyle Trends Editor will work closely with the Executive Editor and Deputy Editor, Lifestyle to shape the brand’s astrology, holiday, viral news, and food coverage and will be responsible for assigning, editing, and writing articles that appeal to Bustle’s audience via search and social platforms.

The ideal candidate has strong news judgment, a knack for pushing stories forward with original reporting and thoughtful angles, and a love for developing younger talent. Candidates should have a strong grasp of millennials’ relationship with astrology (you live for your daily Co—Star push alerts) and an insatiable desire to make Bustle the first and only destination for young people who are curious to learn about anything ranging from what Mercury Retrograde means for your career to whether that new viral Starbucks Frappuccino is really worth trying. The Editor will also work closely with the Sex & Relationships team to build out astrology angles on sex, dating, and relationships.

An interest in and experience with securing exclusive interviews; networking, nurturing and maintaining strong industry contacts; and a desire to produce creative and impactful content is a must. Bustle’s astrology, holiday, viral news, and food coverage is inclusive, informative, and fun.

Responsibilities

    • Edit or write eight astrology, holiday, viral news, and food stories a day—a mix of content tailored to SEO and Apple News, breaking news, and in-depth profiles, Q&As, reported features, and ATTs or first-person reads
    • Manage a team of part-time writers and freelancers, working closely with them on ideation, site direction, and content package execution
    • Work with the Deputy Editor, Lifestyle and Executive Editor to develop the section’s content strategy, using analytics tools to monitor performance and adjust priorities as needed
    • Maintain the vertical’s edit calendar and daily/weekly lineups, ensuring Bustle’s publishing the right mix of astrology, holiday, viral news, and food stories at optimal times
    • Be reactive to the day’s news and brainstorm creative second-hour or second-day angles for breaking stories with potential astrology and viral angles

Requirements

    • 5+ years astrology and viral news/food editing or writing experience in (ideally) digital media
    • Deep understanding of best practices for search and social
    • Ability to write and edit quickly without compromising brand integrity, voice, or mission
    • Strong display writing and story packaging skills
    • Comfort networking and attending events on behalf of the brand
    • A sense of fun, urgency, and a can-do attitude
Bustle Digital Group (BDG) is one of today’s leading, global media companies with a portfolio of distinct digital and experiential brands that are shaping culture. Over 82 million readers turn to our brands — Bustle, Elite Daily, Flavorpill Media, Inverse, Mic, NYLON, Romper, The Outline, and The Zoe Report — to hear from a set of diverse voices around the issues and interests engaging the next generation. BDG is headquartered in New York City, with offices in Chicago, Los Angeles, and London.