Marketing Manager
San Francisco, California
Marketing /
Full-Time /
On-site
At Cardless, we’re building a credit card and loyalty platform that consumer businesses use to engage their customers. We’ve launched 9 credit cards, including for the largest mall operator in the U.S. and the largest airline in South America. We help businesses bring imaginative card programs to life, and have pioneered technology to embed credit card features natively into their products.
We value curiosity, humility, and intensity — we move fast and take ownership. This is a place where a motivated, resourceful individual can have an enormous impact on our trajectory. We're headquartered in San Francisco, and have raised about $60M in equity funding from top venture capital firms and angels.
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The Role
Cardless is looking for a Partner Marketing Manager to support our co-brand partners with marketing planning and execution. Working closely with Cardless’ Partnership team and our co-brand partners, you will support the development and execution of marketing campaigns to drive new card holder acquisition and to increase card holder engagement and retention. You should be a self-starter with partner-facing experience and a successful track record of developing digital and social marketing campaigns and executing across channels.
The Responsibilities
- Collaborate with Cardless’ Partnership team and co-brand partners to identify marketing priorities and opportunities, determine success metrics, and track/report campaign performance.
- Work cross-functionally with internal teams, partner teams, and external agencies to launch and optimize partner marketing programs to deliver on partnership goals.
- Develop creative briefs and project manage brand marketing assets across multiple channels, platforms, and brands, ensuring creative is on-strategy, customer-led, and on-brand.
- Help guide projects through Cardless’ marketing compliance process to ensure bank regulatory approval.
- Analyze campaign KPIs (Penetration, Redemption, Response Rates, Incremental Lifts, ROI) to inform future strategies and optimize marketing investments.
- Continuously conduct A/B tests and analyze results to garner insights that will improve engagement, conversion rate, and customer loyalty in future campaigns.
- Collaborate with internal partners and agencies on brief writing, establishing timelines, launching new campaigns, creative testing, implementing/QA'ing tagging and tracking, and monitoring performance to continue growth and success of existing and new acquisition programs
The Requirements
- 3-5 years of experience in the following areas:
- Partnership, marketing, or brand management experience at a brand or agency.
- Credit card/financial services marketing experience is a plus.
- Executing and managing data-driven, integrated brand campaign planning and execution (in online and offline media).
- Managing campaigns from planning through go-to-market execution.
- Creating and overseeing email/SMS/push marketing or marketing operations.
- Hands-on experience with Amplitude, Braze, Iterable, Marketo, and Salesforce is a plus
Additional Requirements
- A scrappy self-starter and a strong project manager with the ability to bring structure to undefined procedures.
- Strong communication skills with proven ability to lead projects effectively with cross-functional partners, both internally and externally.
- Excellent organizational skills and attention to detail are a must, along with the ability to multitask, manage deadlines and prioritize effectively.
- Strong understanding of digital analytics/data and a working knowledge of digital analytics platforms such as Google Analytics, Tableau, Google Ads are a plus.
$135,000 - $165,000 a year
Compensation
This role has an annual starting salary range of $135,000 - $165,000 + equity + benefits (see below). Actual compensation is influenced by a wide array of factors including but not limited to skills, experience, and specific work location.
Location
We're headquartered in San Francisco, CA, with a beautiful office in the Mission District (near Dolores Park). We welcome employees who want to work from this office; we offer additional benefits to those who do (see below), and relocation assistance to those who'd like to.
We are hiring remotely across the continental US for most roles. We work hard to create a first-class, remote-friendly environment, with an additional benefit for remote employees, too (see below).
We regularly bring our team together for offsites & trips, about every 2 months, both for fun and for work. We cover all travel & lodging in these cases.
A condition of employment at Cardless is being fully vaccinated and boosted against COVID prior to beginning your employment. We’ll ask you to send us a copy of your vaccination card in advance of your first day.
Benefits & perks
For all employees, we offer:
💸 Highly competitive salaries, significant equity, and a 401(k) plan
🏥 Top-of-the-line healthcare (medical, vision, and dental), with 100% primary coverage and 75% dependent coverage for medical
🌴 Unlimited paid time off, with a minimum of 15 days off per year
👶 Parental leave for birthing and non-birthing parents
✈️ Amazing team trips & offsites (e.g. rock climbing in Utah, watching a Cavs game in a suite, and staying in an Italian villa in Carmel Valley)
👥 Access to amazing advisors & investors, likeGil Shklarski (Flatiron Health CTO),Dorothy Kilroy (Airbnb & Marqeta exec), and Frank Mastrangelo (Bancorp founder)
For in-office employees:
🍱 Catered lunch at the office every day, plus plenty of snacks & drinks
🚎 $250/month commuter assistance for public transit or our parking garage
For remote employees:
🖥️ $500 remote setup stipend to help you do your best work
Our Values
We believe that the best companies are the ones that successfully align their vision and values, that match their decision making processes, hiring criteria, and overall operating principles to the change they’re striving to make. We're willing to spend significant time and resources to be above average at the following things, because we believe that will lead to long term success.
- Be curious and be the solution. We work in a complex space. In order to be successful, we must think globally and collaborate cross-functionally. We ask thoughtful questions without judgment and propose comprehensive solutions that address the full picture. We are all owners at Cardless — mindful and empowered.
- Start with the customer. Our customers are our priority. Our care for them drives our actions. The first question we always ask is: how will this impact the customer? We make every decision, no matter how big or small, with the customer top of mind.
- Move fast and build things. We are a startup in a highly regulated space, so we must execute with both speed and precision. We achieve this through deliberate focus, methodical preparation, and disciplined execution. We build, learn, improve, and repeat.
- A place to do your best work. We are a team, and we achieve more together than apart. At Cardless, we want to see each other succeed: we take as much pride in each other’s work as our own. We celebrate and seek out diversity of experience, thought, and background in order to accelerate both individual and company growth. We're hungry, we're passionate, and we’re inspired to achieve great things together.
Compensation
This role has an annual starting salary range of $135,000 to $165,000 + equity + benefits (see above). Actual compensation is influenced by a wide array of factors including but not limited to skills, experience, and specific work location.
Benefits
We're headquartered in San Francisco, CA, with a beautiful office in the Mission District. We're proud to offer our team excellent benefits:
💸 Meaningful Start-up equity
🏥 100% health, vision & dental primary coverage
➕ 75% health, vision & dental dependent coverage
🍱 Catered lunches
🚎 $250/month Commuter benefit
👶 Parental leave
✈️ Team building events & happy hours
🌴 Flexible PTO with a minimum of 15 days off per year
🖥️ Apple equipment
💸 401k plan
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Cardless employees are required to be fully vaccinated and boosted against COVID-19, and to provide proof of vaccination prior to their first day. Cardless is an equal opportunity employer, and we value a diverse and inclusive workplace. We do not discriminate on the basis of race, national origin, ethnicity, gender, gender identity, sexual orientation, protected veteran status, disability, age, or any other applicable legally protected characteristics.