Product Marketing Manager
Europe
Marketing /
Full-time /
Hybrid
Direct applicants only. Please note that we are not seeking assistance from recruiters, headhunters, or agencies for this position.
If you've ever envisioned yourself at the forefront of AI and Web3 innovation, then Cere offers the perfect opportunity to transform that vision into reality.
Cere is a cutting-edge Web3 data infrastructure scale-up seeking someone who is not just looking for a job but wants to be challenged to accomplish great things in an exciting venture.
As the Product Marketing Manager, you'll have a key role on the marketing team in the way we connect with customers to drive growth across our products. In this role, you'll be focused on informing and implementing a tactical roadmap of initiatives to help expand our businesses and support the launch of new products.
We are looking for a consumer product marketer who can build and launch marketing strategies that drive brand awareness, adoption, and growth as well as implement go-to-market strategies for our innovative products alongside cross-functional teams!
This position operates within the Central European Time Zone. While we offer flexibility and autonomy during work hours, being aligned with or able to accommodate the Central European Time Zone is essential for collaboration with our team.
About Cere Network
Since its launch in 2019, the Cere team has consistently anticipated the difficulties that the present systems would encounter, now highlighted by the swift advancements of AI and the accompanying surge in data. With companies using multiple vendors causing data fragmentation that complicates AI integration, Cere is presenting itself as an objective, open-source solution with a clear vision: All data should be decentralized. Unequivocally.
Cere is backed by the world’s largest institutions and projects, including Binance Labs, Republic Labs, and Polygon. For more info, see: www.cere.network
Our Ethos
At Cere, we're not just hiring for roles but seeking a specific blend of qualities.
We value those who excel in our fast-paced environment, embracing methodical, simulation-driven development and a first-principle thinking approach.
Our team members uphold high standards, discipline and a growth mindset that fuels ongoing learning and process refinement. Exceptional written communication is a must, as we rely on tools like Notion, Slack, and Wiki to ensure organized, transparent collaboration.
We prioritize autonomy and goal orientation, fostering a culture of accountability and transparency. Our ecosystem thrives on supportive, challenge-driven teamwork, a driving force behind Cere’s rapid innovation.
We're drawn to individuals with character, high standards, and the ability to build and optimize efficient habits. A growth mindset and commitment to collective success underscore our team dynamics as we aim to nurture a larger ecosystem of collaboration and progress.
Responsibilities
- Help build and execute the marketing strategies for our product using channels native to the web3 industry.
- Execute go-to-market strategy in the US and EU.
- Partner with performance, lifecycle, creative, social, communication and our marketing agency to define and implement strategic growth initiatives.
- Craft end-to-end marketing campaigns that build relevance and excitement for the Cere brand in various markets.
- Create differentiated narratives with messaging that continuously improves with user feedback, testing, and a deep understanding of our target audience.
- Track and analyse the impact of the work with our target customers in partnership with product, benchmarking, legal, compliance, and policy teams.
- Be a strong customer champion, creative marketer, and problem-solver.
Requirements
- 4-7 years of experience in product marketing or a related field, demonstrating a track record of success in developing and executing marketing strategies.
- Background in a consumer-facing product marketing role in tech (preferably in crypto/web3)
- Ability to autonomously develop breakthrough marketing strategies.
- Capacity to break down complex concepts so they’re simple, clear, and human.
- Strong relationship-building capabilities and ability to work cross-functionally.
- Data-driven approach to your work and decision-making.
- Qualitative analytical ability and familiarity with A/B testing.
- Thrives in a fast-paced environment with a bias towards action.
- Strong communication skills.
- Experience working in the crypto/web3 industry is preferred.
A bit more about our Multinational, High-Performance (and primarily remote) Team
Join a highly talented multicultural team based all over the world, including Berlin, Amsterdam, San Francisco and Warsaw. As stated above, we make remote working possible by embracing our ethos, yet many teams also travel to meet in person every 1-2 months. We all want high degrees of autonomy and flexibility to make life and work fun, but transparency, accountability/ownership are the requisites.
