VP of Growth

San Francisco
Marketing
Full-time
Coffee Meets Bagel's mission is to inspire singles to share and connect authentically. The app curates quality matches with fuller profiles that result in real conversations. Globally, CMB has generated millions of real dates and thousands of lasting relationships. Coffee Meets Bagel was named one of the Top 10 Dating apps by Time Magazine and the Best Dating App for Women by Refinery29. It has also been voted the #1 recommended dating app for singles looking for relationships.

We are seeking a VP of Growth who will join the executive team and report directly to the CEO. S/he will be responsible for driving DAU via various acquisition, engagement, and retention initiatives and funnel optimization. The ideal candidate is customer obsessed, thinks big, has strong bias for action, and delivers results. S/he is metrics-driven with a track record of creating high tempo testing culture and process. S/he will have demonstrated the ability to drive significant DAU growth through creative ideas and robust, frequent, disciplined testing. S/he needs to prioritize effectively in a fast-moving environment and communicate clearly and persuasively. As a member of the executive team, s/he also needs have her/his own point of view in various company-wide initiatives and make significant input & contributions to company goals and priorities.

Key Responsibilities

    • Own DAU and DAU related metricsLead strategy and execution of all growth activities - acquisition (paid and organic), engagement, and retention
    • Create a high tempo testing culture via disciplined ideation, experimentation, and readout process. Ensure the team consistently identifies, a/b tests, and implements new touch points, creatives, and messaging for maximum speed & impact
    • Own weekly, monthly, quarter reporting around DAU metrics and impact on org-level goals

Qualifications

    • Proven track record of leading a growth team and making a significant impact on growth of a consumer company
    • Proven track record of leadership
    • A passion for Coffee Meets Bagel and our vision