SEO Content Manager (PH)

Manila, Philippines /
Marketing – Content & PR /
Full-time Employee
/ Hybrid
Join the leading Crypto Brand in the Philippines!

Who we are

We are one of the earliest and largest crypto platforms in Southeast Asia offering exchange and wallet services to our users. Our product lineup also includes electronic payment service and e-wallet. Through our wallet, users can send money to anyone, pay for bills, shop online at over 100,000 merchants, receive money transfers from 200+ countries even without a bank account, and of course view and purchase cryptocurrencies.

What you'll do

    • Develop an content editorial calendar, collaborating with other members of the team to ensure timely delivery of materials
    •  Topic ideation for monthly thought leadership pieces, trending news stories and evergreen content through keyword research, Google Trends, and other news sources with cross-teams
    • Produce well-researched short, and long-form content for online publication (news articles)
    • Use SEO strategies to maximize the search visibility
    • Proofread and edit content from team members where necessary
    • Providing SEO recommendations for all incoming content requests, including content wording, branding compliance, tagging, and URL (internal and backlinks) recommendations
    • Coordinate these efforts with the rest of the team to ensure harmony with objectives
    • Conduct continuous competitive intelligence to assess competitor SEO and their content strategies
    • Leverage data to identify and propose growth opportunities of all shapes and sizes: from new content and features to section consolidation and migration to drive UV and user growth
    • Reporting on content effectiveness: monitor web traffic and user engagement (e.g. bounce rates)
    • Monitor and analyze the performance of key performance indicators (KPIs) and offer suggestions for improvement

What you'll need

    • 3+ years of proven achievement with Global SEO with a large B2C audience
    • Language ability - English business level or above
    • Proven work experience as a Content Editor, Web Editor or similar roleIn-depth experience with website analytics tools and familiarity with SEO and keyword research
    • Hands-on experience with Content Management Systems
    • Knowledge of ranking factors and search engine algorithms
    • Attention to detail with excellent written and verbal communication skills
    • Excellent project management skills and ability to prioritize and manage multiple projects from start to finish, with input from a diverse group of stakeholders 
    • Strong team mindset and solid work ethic 
    • Strong sense of ownership and entrepreneurial spirit