CRM Marketing Specialist

Taguig, National Capital Region
Marketing – Communications /
Full-time Employee /
Hybrid
Join the Pioneer Crypto Brand in the Philippines!

Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services.

Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

What you'll do

    • Plan and execute CRM-related campaigns
    • Master the current CRM tools used by Coins.ph
    • Implement strategies to improve customer retention, enhance customer experiences, and drive growth
    • Gather and analyze data to support CRM strategies.
    • Provide insights to improve customer engagement.
    • Draft and edit content for email, push notification & SMS.
    • Ensure content aligns with Coins.ph's brand voice.
    • Create customer journey mapping
    • Add and polish existing customer events for journey mapping
    • Collaborate with other internal teams to encourage users further down the funnel

What we expect from you

    • Passion for Crypto and Web3: Deep passion for cryptocurrency, blockchain technology, and the decentralized Web3 ecosystem, with a strong understanding of key concepts and trends.
    • Willingness to adapt to changing priorities, work in a fast-paced environment, and accommodate community events and engagement across different time zones.
    • Has 2-4 years of experience with CRM. 
Join the Coins Team Now!

Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.

Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.

A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.