Manager, Analytics
Los Angeles, CA / Office - San Diego, CA
Data /
Full-time USA /
Hybrid
CourtAvenue is a company of industry experts accelerating digital transformation for the world’s most ambitious companies.
At CourtAvenue, you will be a part of a culture powered by entrepreneurs, technologists, data scientists and the habitually restless dedicated and energized to design products and services that transform businesses while optimizing them for growth. You will have the opportunity to learn and grow within a culture that values innovation while focusing on redesigning the experience between consumer and service (or product) by leveraging a fluid, seamless, and thoroughly transparent engagement.
The CourtAvenue Digital Analytics Manager role ensures our efforts are accurately measurable, assists with the creation of new data-based capabilities and provides internal and external cross-functional teams with rich insights to best inform digital experience creation and optimization.
This role will immediately contribute to the Data team by taking on clients and helping define deliverables that provide clear value and a bias for action. Successful candidates will be naturally curious, strategically minded, and eager to explore new datasets and technologies
Responsibilities:
- Identifying, tracking and interpreting trends and opportunities related to Key Performance Indicators (KPIs) across multiple digital touchpoints, such as website, digital media, ecommerce, social media and CRM
- Develop benchmarks and goals based on first- and third-party research
- Create reports within Google Slides or setup automated dashboards within Google Data Studio, PowerBI or other client-preferred visualization platforms
- Client presentations focused on the “so what” of KPIs and working with cross-functional teams to develop recommendations
- Proactive monitoring of data performance - through automated alerts and/or curious exploration - to identify outages or opportunities outside of regularly scheduled reporting
- Develop bespoke solutions or approaches to data analysis unique to client needs and CourtAvenue-specific projects
- Basic data engineering tasks, such as helping facilitate website and mobile application tagging implementation and working with our Technology team to automate data feeds through APIs and third-party connectors
Requirements:
- 4+ years in a data-related role
- Strong working knowledge of Adobe Analytics and/or Google Analytics 4 (GA4)
- Possess a strong working knowledge and understanding of digital touchpoints with a marketing perspective, such as the inter-relationship and strategies of websites, ecommerce, mobile applications, email, social media, search, digital media and CRM
- Ability to identify and measure Key Performance Indicators (KPIs) across a customer journey, including hypothesizing against optimization opportunities with cross-functional teams, such as Creative and User Experience
- Familiarity with one or more data visualization and business intelligence tools, such as PowerBI, Google Data Studio, Tableau and/or Domo
- Strong communication skills for client presentations and internal discovery sessions
- Highly capable with Microsoft (Excel, PowerPoint) and Google (Sheets, Slides) suites of products for basic data manipulation, visualization and storytelling
- A/B/N testing through tools such as Adobe Target, Optimizely, etc.
- Familiarity with the automotive and consumer electronics industries
- Digital CRM and ecommerce platform-centric knowledge or expertise, such as Shopify or Salesforce
- Implementation and analysis with customer feedback tools such as Qualtrics and iPerceptions
- User research methodologies and tools, such as UserTesting.com, UserZoom, Discuss.io, Userlytics, Pollfish, Suzy or UsabilityHub
- Cloud-based data lake and warehouse solutions, such as working within Azure, Google BigQuery, Amazon Redshift or Snowflake
- Data engineering capabilities, including exposure to extract, transform and load (ETL) processes
- Digital Experience Analytics tools, such as ContentSquare or Quantum Metric
- SQL, Python and/or R
- Artificial Intelligence and Machine Learning approaches and capability development
Knowledge with any of the following is preferred, but not required:
$95,000 - $115,000 a year
based on experience
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At CourtAvenue, we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
CourtAvenue is an Equal Opportunity/Affirmative Action employer. We recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.
