Business Development Representative
Toronto
Business Development – Business Development /
Full-time /
Hybrid
Your Role: Business Development Representative
We’re looking for a self-motivated and creative Business Development Representative to help accelerate our growing Creators business. As the first touchpoint for prospects, you’ll play a critical role in educating potential customers, sparking curiosity, and generating pipeline for our sales team.
You’ll engage with destination marketing organizations (DMOs), state tourism offices, and other travel brands — helping them see how Creators can solve one of their biggest problems: having enough fresh, local, and platform-ready visual content.
What you'll do:
- Generate pipeline: Generate qualified opportunities by engaging inbound leads and conducting targeted outbound outreach
- Prospect creatively: Research and identify prospects who would benefit from our creator-powered content model
- Own the first impression: Deliver compelling messaging through cold calls, personalized emails, and LinkedIn outreach
- Qualify leads with care: Use BANT to ensure every meeting handed off to an AE is well-positioned for success
- Collaborate across the team: Work with Marketing on campaign follow-ups and with Customer Success to understand real customer use cases
- Attend events: Occasionally attend virtual and in-person travel conferences or webinars to build relationships with potential customers
- Report consistently: Track your pipeline, activities, and results in tools like Salesforce, Outreach, and Hubspot
Ideally you'll have:
- 1+ years in top-of-the-funnel inbound and outbound sales (open to recent grads)
- Experience in a startup, SaaS company, SMB clients or the tourism industry are assets
- Strong communication skills-written and verbal — you’re persuasive and friendly, not pushy
- Being organized, self-starting, and motivated to hit goals (and celebrate them with your team)
- Passion for the travel industry, local storytelling, or digital media
Nice to have:
- BDR/SDR experience in SaaS, travel/tourism, or creator/influencer marketing
- Familiarity with the creator economy or short-form video trends
- Bring creativity to your outreach — you enjoy experimenting with new ways to connect
- Enthusiasm about the idea of helping a newer product scale fast within a trusted brand
