Content Marketing Specialist

San Francisco, CA
Marketing
Full-time
About Crunchbase 
Crunchbase is the leading destination where you can discover innovative companies, connect with the people behind them, and uncover new opportunities. Our mission is to democratize the way innovators connect to opportunities, and over 50 million professionals—including entrepreneurs, investors, market researchers, and salespeople—trust Crunchbase to inform their business decisions. Companies all over the world rely on Crunchbase to power their applications, making over one billion API calls on our platform each year.

Crunchbase is searching for a passionate content marketer to spearhead researching and writing content for our blog, newsletters, case studies, ebooks, webinars, landing pages, and more. You’ll tell stories that connect people with our brand and opportunities, building narratives around our powerful data, and bringing compelling content to life with research. You’ll write content to help drive traffic and demand across our major personas. In your role as a Crunchbase Content Marketing Specialist, you’ll be responsible for managing our extensive Contributor Network, sourcing net-new pieces that fit into our content strategy. Creativity and an eye for quality content, along with a desire to learn are crucial for this position. This is a great opportunity for candidates who are ready to dive in, join an energetic team, and take their careers to the next level.

Marketing at Crunchbase
Our Marketing team is instrumental across the entire user journey, from brand awareness through user retention. We combine creativity with decisions based on data and are always thinking about how we can better connect with our customers.

As a Crunchbase Content Specialist you will:

    • Research and write content for our website, blog, emails, social media, and paid campaigns for both B2B and B2C product lines
    • Write thought-leadership pieces focused on addressing the needs and problems of our target users: entrepreneurs, salespeople, investors, and more
    • Collaborate to build an editorial strategy to achieve marketing goals 
    • Coordinate and work closely with leading thought-leaders to build a robust Contributor Network and content calendar
    • Measure the success of content pieces and optimize for future content creation
    • Write and review content for search engine optimization (SEO) and incorporate keywords where needed

Required Skills/Experience

    • 1+ year experience with marketing content (or similar) experience
    • A strong understanding of tone and writing style based on the type of content as well as the target audience
    • Superior copywriting and editing skills 
    • Excellent project management as well as strong written and verbal communication 
    • An impeccable eye for detail and close attention to accuracy in work
    • Ability to incorporate feedback and edits into content and workflow
    • Thrive in working in a collaborative, dynamic, fast-paced work environment
    • Avid multi-tasker and ability to prioritize based on marketing’s priorities 
    • A passion to be great at what you do and enjoy doing it

Bonus Points

    • Understanding of SEO principles
    • Experience with Wordpress

What Crunchbase Offers:

    • Competitive salary and equity
    • Generous reimbursement policy for learning and development activities
    • Daily catered lunches and plenty of snacks
    • Fitness reimbursement (to work off the catered lunches)
    • Flexible Paid Time Off (PTO)
    • Volunteering Paid Time Off
    • Incredible medical, vision and dental benefits for employees and their families
    • Free One Medical Group membership for employees and their families
    • 401(k) and Roth plans, and free annual financial adviser check-in
    • Monthly commuting stipend
    • Free Lyft rides anywhere in the Bay Area after late nights at the office
    • Prime location in the Financial District of SF, near BART and Muni stops
    • A team of creative, transparent entrepreneurs driven to accomplish our mission
Crunchbase does not discriminate on the basis of race, creed, color, ethnicity, national origin, religion, sex, sexual orientation, gender expression, age, height, weight, veteran status, military obligations, or marital status. Every day our team is honored to work with entrepreneurs and innovators from every corner of the globe, and we seek to build a team that reflects the diversity of our customers. Each individual at Crunchbase brings their own perspectives, work experiences, lifestyles, and cultures with them, and we believe that a more diverse team builds more innovative products, provides a better service to its customers, and helps us all grow and learn as individuals.