VP of Marketing (OTE $215,000/year USD), CXT Software
United States /
Chicago, IL /
Austin, TX /
Atlanta, GA /
Boston, Massachusetts /
Dallas, TX /
Houston, TX
Marketing /
Full-Time /
Remote
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United States
Chicago, IL
Austin, TX
Atlanta, GA
Boston, Massachusetts
Dallas, TX
Houston, TX
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Basic Fit Questions - VP of Marketing
What is the primary industry experience you bring that is most relevant to CXT Software's B2B SaaS solutions?
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Primarily B2C (Business-to-Consumer) marketing experience.
Experience in a B2B (Business-to-Business) environment, but not specifically software/SaaS.
Significant experience marketing B2B Software or SaaS products.
My experience is primarily in non-software industries (e.g., retail, manufacturing, etc.).
Describe your experience leading or significantly contributing to the development and execution of a comprehensive marketing strategy.
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I have some exposure but haven't been directly responsible for strategy development or execution.
I've managed specific marketing channels or campaigns, but not a holistic strategy.
I have led the development and execution of marketing strategies for a business unit or entire company.
My role has been more focused on creative development or operational support.
How would you describe your experience with data-driven marketing and measuring ROI?
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I primarily focus on creative aspects and rely on others for data analysis.
I understand basic metrics, but haven't deeply analyzed marketing performance.
I regularly use data and analytics to inform marketing decisions, optimize campaigns, and demonstrate ROI.
My experience is limited to reporting on superficial metrics without deeper analysis.
Do you have direct experience managing a marketing team (even a small one) or cross-functional marketing projects where you had leadership responsibility?
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No, I have primarily been an individual contributor.
Yes, I have managed a team of 1-3 marketing professionals.
Yes, I have managed teams of 4+ marketing professionals, or led significant cross-functional marketing initiatives.
I've led some projects but not directly managed people.
What is your comfort level in collaborating closely with Sales teams to align marketing efforts with sales goals?
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I prefer marketing and sales to operate independently.
I have some interaction, but no formal alignment process.
I have actively collaborated with sales, including shared goals, lead handoffs, and feedback loops.
My experience with sales teams is very limited.
How many years of direct experience do you have with modern marketing automation platforms (e.g., HubSpot, Marketo, Pardot, Salesforce Marketing Cloud)?
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No experience.
1-3 years of experience.
More than 3 years of experience.
I have conceptual understanding but no hands-on experience.
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