Advertising Campaign Manager
Milan, Italy
Media – Ad Ops /
Full-Time, Permanent /
Hybrid
As our new Advertising Campaign Manager, you will be responsible for end to end advertising campaign management in all the DAZN Italy properties. You will play a crucial role in managing advertising campaigns, ensuring optimal placement and timing of ads to maximize reach and effectiveness. This role requires strong organizational skills, attention to detail, and a deep understanding of advertising strategies and media platforms.
Benefits include access to DAZN, lunch vouchers, free coffee and snacks, family friendly community, learning and development resources, opportunity for flexible working and access to our internal speaker series and events.
Please note, our Talent Acquisition team and some Hiring teams are based in the UK so parts of the recruitment process will be in English. Please also upload your resume in English, thanks!
As our new Advertising Campaign Manager, you’ll have the opportunity to:
- Collaborate with clients or internal teams to understand advertising objectives and target audience demographics.
- Plan ad rotation schedules for broadcast media, considering factors such as program content, and ad placement regulations.
- Monitor advertising inventory availability and ad space reservations to meet campaign objectives.
- Manage the relationship with external partners
- Coordinate with creative teams to ensure timely delivery of advertising materials in accordance with campaign schedules.
- Monitor campaign performance and make data-driven adjustments to optimize ad rotation and maximize ROI.
- Track advertising expenditure and reconcile invoices with contracted ad placements.
- Stay informed about advertising regulations and guidelines applicable to broadcast media in Italy.
- Ensure that advertising content complies with legal and regulatory requirements, including restrictions on content and timing.
- Generate regular reports on campaign performance
- Analyze campaign data to identify trends, insights, and opportunities for optimization.
- Provide actionable recommendations for future campaigns based on performance analysis and market insights.
You’ll have:
- Proven experience in advertising campaign management, preferably in a broadcast media environment.
- Strong understanding of media planning principles, including audience targeting, reach, frequency, and media buying.
- Knowledge of Ad Server (Google Ad Manager preferred), SSPs, DSPs, Programmatic topics.
- Excellent negotiation and communication skills, with the ability to build and maintain relationships with clients, media agencies, and broadcasters.
- Proficiency in advertising analytics tools and software for campaign performance tracking and analysis.
- Ability to multitask, prioritize tasks, and work effectively under pressure in a fast-paced environment.
- Fluency in Italian and proficiency in English (both written and verbal).
At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be.
As part of our team,you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop.
DAZN VALUES – THE ‘HOW’ IN WHAT WE DO:
AMBITIOUS – people who want to make a big impact and drive DAZN forward.
INVENTIVE – people with bright ideas who deliver great new experiences for our customers – and improvements for our business. People who come up with better, simpler ways of doing things.
PASSIONATE – people who are proud of our product, our content and our business – and love to shout about it. People who love what they do and show commitment every day.
BRAVE – people who take difficult decisions to help us focus on improving DAZN, our performance and our results.
SUPPORTIVE – people who know that we achieve more as a team than as individuals. People value inclusion and look out for each other, helping their colleagues enjoy their work and develop their careers. People who consider others before making decisions.
At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities.
Everyone has the opportunity to make change and impact our DEI journey by joining our ERGs: Proud@DAZN, Women@DAZN, Disability@DAZN and ParentZone.
If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.
Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.
We look forward to hearing from you.
