Senior Director, Field Marketing
Remote - United States
Marketing – Demand Generation & Growth /
Full Time /
Remote
Deputy is a global SaaS remote-first workforce management company with hubs in Sydney, Melbourne, San Francisco and London, plus team members working remotely across the United States. Our platform serves over 1.5 million workers and 375,000 workplaces across 100+ countries. We are backed by top global investors and recently achieved Unicorn status.
At Deputy, we’re improving the world of work, one shift at a time, for 80% of the world’s workforce: hourly workers. These are the dedicated employees who keep our world running – from baristas to nurses, cleaners to delivery drivers, florists to factory workers. Despite their vital role in society, most workplace technology has focused on those workers who sit behind a desk, but at Deputy, we transform the frontline. When businesses use Deputy, their workplaces thrive – the business is more profitable, compliant, and productive, while the workers are more engaged and happier at work.
If you’re passionate about creating solutions that put people first and helping businesses and their teams thrive, join us at Deputy and make an impact where it matters most!
The Role
Deputy is looking for a Senior Director, Field Marketing to lead our global campaign and regional marketing strategy. This role is the connecting tissue to drive revenue between Marketing, Sales, and Customers—ensuring our campaigns land with impact globally and regionally, while creating alignment across functions.
As Senior Director, Field Marketing, you’ll act as a player-coach: owning and orchestrating global campaigns that tie directly to revenue outcomes, while supporting and mentoring field marketers and program managers in AMER, EMEA, and APAC. You will also oversee programs such as partnerships and customer marketing, ensuring we bring customer voices and partner advocacy into everything we do.
This role is designed for someone who understands all marketing levers, can bring the right pieces together at the right time, and has the leadership skills to rally a team around big and more impactful plays.
Why This Role Matters
Marketing at Deputy has often been siloed, with strong activities happening but without the multiplying effect of a shared plan. This role will change that. The Senior Director, Field Marketing ensures campaigns are connected across regions, partners, and customers—and tied directly to Sales Qualified Leads (SQLs) and revenue. You’ll be the global hub, ensuring that no team member is “on an island,” and that our efforts add up to more than the sum of their parts.
Success in This Role Looks Like
- Field marketing team feels connected, aligned, and purposeful rather than siloed.
- Global campaigns deliver measurable SQL and revenue impact.
- Sales teams see Marketing as a partner that drives pipeline.
- Customers and partners are visible advocates in our campaigns.
- The team has clarity on priorities (fewer, bigger, deeper plays) and a shared calendar that drives focus.
Responsibilities
- Lead the design and execution of global campaigns, turning product launches, events, and brand moments into revenue-driving programs.
- Translate company priorities into field-ready plays that Sales can execute regionally.
- Ensure campaigns are repurposed across channels (e.g., a webinar becomes sales enablement, SEO content, social, and customer marketing).
- Manage field marketers across EMEA, APAC, and AMER, plus partnerships and customer marketing.
- Serve as a player-coach: directly running global campaigns while enabling your team to localize and scale them.
- Build clarity, purpose, and morale by defining goals, shared calendars, and team rocks/pebbles/sand.
- Partner with regional Sales leaders to co-develop field marketing plans that fuel pipeline.
- Build trust with Product Marketing and Channel Marketing to ensure campaigns are integrated across the funnel.
- Establish planning rituals (quarterly campaign themes, marketing calendars, cross-functional offsites).
- Elevate customer advocacy and community programs, ensuring customer voices are embedded into campaigns.
- Develop co-marketing motions with partners that drive pipeline and awareness in key markets.
- Define clear success metrics, anchored on SQLs and revenue.
- Provide visibility into campaign impact with regular reporting and insights.
- Optimize spend, shifting from external agency-heavy investment to more impactful in-house and program-driven efforts.
Requirements & Qualifications
- 12+ years in B2B marketing with proven experience in campaign or field marketing leadership.
- Strength as a generalist who can connect all marketing pieces, not just own one channel.
- Demonstrated success managing global or multi-regional teams, including remote/virtual teams across time zones.
- Strong cross-functional collaborator with Sales, Product, and Creative partners.
- Experience motivating teams during times of transition; ability to turn silos into synergy.
- Data-driven mindset with a focus on SQLs, pipeline, and revenue.
- Comfortable as both strategist and executor—rolling up your sleeves when needed.
$192,800 - $226,800 a year
The salary range for this position takes into account multiple factors that are all considered to determine an individual candidate’s starting pay. These factors include but are not limited to: market factors, experience, technical and non-technical skills, education, certifications, and other business acumen. This range does not include any potential incentive programs, such as individual or organizational performance bonuses.
Employee Perks
- Enjoy a flexible remote-first work policy (with a work-from-home stipend to set you up for success at home!)
- Own a piece of Deputy through our Employee Share Ownership Plan (ESOP)
- Take paid parental leave to support you and your family
- We’ll match your 401k contributions to help you save for the future
- Access mental health support with Spring Health
- Get comprehensive health benefits
- Use our commuter reimbursement program
- Take additional leave days — including 20 PTO days, study assistance, celebration days and volunteering
- Join our global working groups; focused on collaboration, belonging and connection
Deputy believes in equal opportunity and that inclusiveness and diversity promotes innovation. Our global team members are from a variety of cultures. And we welcome different perspective and skills.
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