Digital Strategist
Washington, DC
Digital – Digital /
Full -Time /
On-site
The Democratic Governors Association (DGA), the campaign committee responsible for electing and supporting Democratic Governors, is seeking to fill the Digital Strategist role within the Digital Department. The position will report to the Digital Fundraising Director. The Digital Fundraising Department is responsible for the DGA grassroots fundraising program, via channels including email, online advertising, direct mail, telemarketing, and SMS, and coordinates with campaigns to enhance their digital communications while also providing support to other departments within DGA.
Candidates who are comfortable handling the following responsibilities and have the appropriate skillsets at the mid-level are encouraged to apply.
The salary for this position is $70,000 per year.
Applications will be considered on a rolling basis until the closing date of August 18th, 2025.
Responsibilities
- Execution of the DGA grassroots fundraising program by means of email, online advertising, direct mail, telemarketing, SMS and other channels; this position will be primarily focused on email and SMS.
- Write compelling copy for fundraising and engagement emails and texts;
- Produce, checklist, and send email and SMS copy, ensuring it is accurate and segmented correctly;
- Brainstorm innovative testing ideas and help build our testing plan to optimize our fundraising program;
- Monitor digital communications of Democratic governors, candidates, and their Republican opponents;
- Support other special projects, assignments, and tasks in collaboration with DGA leadership and other DGA departments.
Qualifications
- Experience working as a part of successful, large-scale, online fundraising operations for Democratic political campaigns, political committees, and/or like-minded organizations;
- Senior Digital Strategist candidates should have program management experience related to the below areas, and 2+ cycles of work experience;
- Experience writing email copy for a high-volume program, including rapid response; for Senior Digital Strategist, experience managing an email calendar and designing messaging strategy;
- Experience producing emails, including segmenting and testing, in a CRM such as NGP; Acoustic experience a plus;
- Experience producing broadcast SMS using Tatango or a comparable platform
- Experience writing for a large-scale broadcast and/or P2P SMS program is a plus.
Attributes
- The ability to recognize a meaningful news story and communicate it in a way that fits within the DGA’s greater political landscape and narrative strategy;
- Familiarity with political and digital best practices and an interest and commitment to master emerging technologies;
- Ability to work collaboratively under tight deadlines;
- Must be comfortable with long or irregular hours during peak seasons, including evenings and weekends;
- Extremely well-organized and detail oriented while moving in a fast-paced environment;
- Passion and commitment to advancing the principles and goals of the nation's Democratic Governors.
Diversity Practices
The DGA is committed to ensuring equal opportunity employment regardless of race, color, religion, national origin, sex, sexual orientation, marital status, age, disability, or veteran status. The DGA strongly encourages individuals from diverse backgrounds to apply.
Closing
The DGA offices and this role are based in downtown Washington, DC with a hybrid work protocol.
This position comes with 100% employer-paid health care (including dental and vision) for employee + spouse/partner + dependents, up to 4% 401(k) matching program, employer paid phone bill and other employee benefits.
