Commercial Sales Force Effectiveness & CRM Specialist

Cach Mang Thang Tam, Quan 10
Sales – Sales Force Effectiveness /
Full time /
On-site
About DIAG
DIAG is a leading medical laboratory system in Vietnam with over 20 years of experience in diagnostics and medical testing. We offer a wide range of testing services – from basic to advanced – to help individuals detect health issues early, proactively monitor their well-being, and make informed medical decisions.
With modern laboratories certified to ISO 15189 standards, cutting-edge automation technology, a highly experienced team of professionals, and a network of over 40 branches across Ho Chi Minh City and other provinces, DIAG delivers convenient, fast, and reliable testing experiences. In addition, our home sample collection service allows customers to easily access high-quality healthcare anytime, anywhere.
We are gradually building a smart healthcare ecosystem aimed at enhancing the quality of life and promoting proactive health management for the Vietnamese community.

About the Role
Diag Medical seeks a data-driven Commercial CRM & Data Specialist to optimize our commercial operations through CRM excellence and advanced analytics. You will ensure CRM integrity, generate actionable insights, and empower our sales teams to drive strategic growth in Vietnam’s dynamic diagnostics market.

Key Responsibilities
1/ CRM Management & Data Governance (50%)
- Oversee end-to-end CRM implementation, maintenance, and data hygiene.
- Ensure data accuracy, security, and compliance within the CRM system.
- Identify adoption gaps and develop strategies to maximize CRM utilization across sales teams.
- Train and support commercial teams on CRM best practices, troubleshooting, and reporting.

2/ Data Analytics & Insights (30%)
- Analyze commercial data to uncover trends, risks, and growth opportunities.
- Calculate sales incentives accurately and monitor KPIs (call frequency, territory coverage, conversion rates).
- Lead customer segmentation, targeting, and territory design initiatives.
- Key PIC working with Power BI Department to develop automated dashboards and periodic reports for senior leadership.

3/ SFE Project (20%)
- Manage Selling Expense Policy & Lead deployment/operations to sales team (Sales travel policy, gifts, entertainment)
- Collaborate with Sales, Marketing, IT & CRM Project team to align CRM initiatives with business goasl

Requirements:

    • Bachelor’s degree in Data Science, Business Analytics, Economics, or related field.
    • 1–2+ years in CRM management (Salesforce, Veeva), Sales Operations, or Sales Force Effectiveness,
    • Experience working with field sales team.
    • Advanced in Excel, Data Analytics tools (Power BI experience is a plus)
    • Proven experience in KPI monitoring, incentive calculations, and territory design.
    • Good command of English
    • Desired Strengths:
    • Ability to translate complex data into clear, commercial insights.
    • Strong project management skills with agility to manage competing priorities.
    • Collaborative mindset with training/mentoring capabilities.
    • Experience in healthcare/life sciences (preferred but not essential).

BENEFITS – Caring for You the Way You Care for the Community

    • At DIAG, we not only focus on career development for every individual but also place great emphasis on the health, well-being, and quality of life of our team. When you join DIAG, you'll enjoy a range of attractive benefits, including:
    • Competitive salary with 12 annual leave days and public holidays in accordance with regulations.
    • Working hours: Monday to Friday, 8 hours per day.
    • Full coverage of social, health, and unemployment insurance during the probation period.- Annual health check-ups and personal health insurance for all employees.
    • Meal allowance and other position-specific welfare support.
    • Participation in internal cultural activities such as Company Day, Company Birthday, Year End Party, Culture Day, team building, quarterly Town Halls, and many other special occasions – where you can connect, share, and engage with the team.

WHAT SETS DIAG APART?

    • Advanced Technology & Modern Lab System: DIAG makes significant investments in internationally standardized testing equipment and technology, such as ISO 15189-certified systems. Our tests are fully automated to ensure high accuracy, fast turnaround times, and the ability to serve a large volume of patients efficiently.
    • Flexible Customer Services: With over 30 branches across Ho Chi Minh City and nearby provinces, along with a professional at-home sample collection team, DIAG offers a convenient healthcare experience – especially suited for today’s busy lifestyles.
    • People-Centered Culture: At DIAG, we believe that people are the key to success. We foster a dynamic, professional working environment with a strong focus on training and skill development, allowing each individual to reach their full potential.
    • Community-Driven Mission: Committed to raising awareness and promoting proactive healthcare, DIAG regularly conducts screening programs and partners with medical organizations and hospitals to expand our positive impact on the community.
By joining DIAG, you’ll become part of a modern healthcare ecosystem – where technology, quality, and people work together to create sustainable value for society.
If you’re looking for a meaningful workplace where you can learn, grow, and contribute to innovation in the healthcare industry – DIAG is your ideal destination.