Legislative & Communications – Communications Unit
If you require an accommodation due to a disability to complete this application OR you are experiencing issues submitting your application and accompanying
materials please e-mail DRCHR@disabilityrightsca.org.
DEADLINE: Open until filled. Applications should be received by April 12, 2019, to be considered for the first round of interviews.
SALARY RANGE (Depending on Experience): $80,311 - $107,625
PURPOSE OF THE JOB
The position represents a unique opportunity to create cohesive and successful communications strategies while working alongside highly talented and motivated staff doing cutting-edge civil rights advocacy work. Reporting to the Legislative & Communications Director, the Communications Director promotes positive images of disability rights and Disability Rights California (DRC) in the media and with the public in order to further DRC’s goals. The Communications Director helps DRC provide effective advocacy and development information for consumers, advocates, media, and the public.
DRC provides reasonable disability accommodations to enable qualified individuals with disabilities to perform the essential functions. Communications Director essential functions include:
Media Relations 40%
- Develop and implement strategies for media campaigns or press events to support DRC litigation and advocacy.
- Draft and work with Disability Rights California staff on press releases, letters to the editor, op-eds and other press related communications. Review and revise those developed by staff. Develop talking points.
- Coordinate and conduct media events.
- Serve as main contact for press calls, identify press needs, respond or identify staff spokespersons on issues and cases for press follow up.
- Sit in on important media outlet and subject matter press interviews to learn content and provide feedback to staff on press interactions.
- Develop a list of working press in California and cultivate relationships. Identify press who have covered DRC or a disability issue, and establish ongoing relationship with those showing particular interest or expertise.
- Develop media training and materials to assist staff with press interactions, including with broadcast, print or online media; work with staff to develop their media skills and offer training as needed
Internet and Social Media 30%
- Create and maintain content for website, e-newsletters, social media (Facebook, YouTube, Twitter, LinkedIn) and other internet related programs on a regular basis.
- Ensure social media content is accessible to people with disabilities
- Oversee development and coordination of online communications to ensure accuracy, effectiveness of the material and clarity of the message, including creating, editing and posting timely materials to the organization's website and social media accounts.
- Track media markets, monitor media coverage, and collect and analyze agency data for grant reporting purposes.
- Coordinate team to review and implement new approaches to ethnic and distinct language media.
- Seek out and receive ongoing training and networking opportunities in order to enhance social media, media and web skills.
- Identify and work with vendors, including videographers and designers.
- Develop consumer-friendly stories of DRC successes and activities for such uses as the website, press, social media, and DRC reports.
- In collaboration with senior staff and Disability Rights California Board of Directors develop organizational communication strategic plans.
- Draft annual report and organization brochures as part of communications team, and supervise production.
- Explore new approaches for annual and other reports, including production in online and audio formats.
- Special projects as assigned
- Participate in outreach activities to underserved communities
- Perform other duties as assigned
Directly supervises website and publications staff, subject to change as needs fluctuate. Carries out supervisory responsibilities in accordance with the agency's policies and applicable laws. Supervisors interview, hire and train employees, plan, assign, and direct work; regularly evaluate performance and provide ongoing feedback; work with HR to take correction actions when needed; address complaints and resolve problems.
Education and Experience
- Bachelor's degree (BA or BS) from four-year college or university in a relevant field such as such as communications, journalism, public relations or a related field or equivalent job experience; plus 7 years’ experience professional experience in areas such as media relations, and website and social media content development. Additional years of experience may be substituted for education.
- Three years’ supervision experience
- Demonstrated track record of generating consistent and high-level media exposure for issues, campaigns and organizations in a competitive news market.
- Knowledge of best practices in various aspects of communications, including, print, online and social media; video production and media relations.
- Media contacts including multi-ethnic communities and other community specific outlets.
- Experience working with vendors.
- Working knowledge of federal and state laws regarding rights of people with disabilities.
- Ability to manage projects from start to finish.
- Enthusiasm and aptitude for working collaboratively within DRC and with other organizations.
- Ability to manage complex assignments, prioritize multiple tasks, meet deadlines, work well under pressure, and maintain confidentiality, with minimum supervision
- Competent use of Microsoft Office products
- Bilingual: Spanish, American Sign Language or an Asian language
- Advanced degree in communications or other relevant field.
- Familiarity with the legislative process and legal concepts.
- Experience working with Board of Directors and nonprofit agencies.
- Media contacts who write about disability issues.
- Knowledge of website accessibility standards, and of developing accessible materials for people with disabilities.
- Experience with print material design, including: typography, graphic design, and page layout.
- Experience working with civil rights groups, disability groups or legal services programs.
- Contacts with disability organizations and/or within disability communities.
- Experience working with and/or sensitivity to persons with disabilities and from multi- ethnic communities.
- Life experience as a person with a disability or direct experience as a caregiver of a family member with a disability.
Licenses / Certificates
The competencies below represent the knowledge, skills, behaviors and/or abilities required to be successful at DRC, with or without disability related reasonable accommodations.
Exceptional English language skills. Ability to synthesize complex information and communicate clearly and concisely both in writing and orally for the media and the general public. Ability to read, analyze, and interpret documents and laws. Ability to write using original or innovative techniques or style. Ability to make effective and persuasive presentations on controversial or complex topics to the general public, governmental entities, public groups/officials, and boards of directors.
Able to apply principles of logical thinking to a wide range of problems, and interpret and synthesize diverse information. Is proficient at nuance and proactively seeks multiple options tailored to the specifics of each situation. Able to navigate ambiguous situations, reaching sound conclusions that balance the needs of many stakeholders.
Diversity & Inclusion
Strives to eliminate barriers to diversity and inclusion; ensures that new barriers are not built. Promotes the creation of shared mission, vision, and values, and uses those principles to guide actions.
Ability to harness, develop, and manage key relationships so stakeholders view DRC with pride and respect. Ability to serve as the main point of contact; manage disputes or conflicts; and effectively share ideas in group discussions. Ability to interact with others within and outside of DRC to solve problems effectively. Ability to seek and provide unique perspectives to and from coworkers and community partners. Ability to manage peoples’ expectations. Celebrates workplace success and achievement.
Able to travel for meetings, including quarterly board meetings, training, or outreach activities up to 10% of the time.
Work is done in a typical office environment, which includes regular sitting, use of a computer, written and verbal communication through a computer. May occasionally require standing, stooping, kneeling, and crouching primarily related to filing and processing paperwork. May occasionally encounter lifting, as exampled by adding paper to a copy machine.
Please submit the following to be considered for this position:
Writing Sample: Press release and sample social media posts about the press release.
At Disability Rights California, we value diversity among our employees because unique perspectives allow us to effectively serve Californians with disabilities from a wide range of cultural backgrounds. As an equal opportunity employer, we hire without regard to race, color, ancestry, national origin, religion, creed, age (over 40), Disability (mental and physical), sex, gender (including pregnancy, childbirth, breastfeeding or related medical conditions), sexual orientation, gender identity, gender expression, medical condition, genetic information, marital status, military and veteran status, or any other protected characteristic.
Disability Rights California endorses and supports the intent of the Americans with Disabilities Act of 1990 (ADA) and the California Fair Employment and Housing Act (FEHA) and is committed to providing reasonable accommodations to qualified individuals with disabilities who are applicants or employees who need accommodations.