Account Executive, Brand
New York
Edelman – Brand /
Full-Time /
Hybrid
Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.
We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.
Edelman Brand has helped evolve, promote and protect some of the world’s most iconic and celebrated brands. We aspire to do work that moves people – work that inspires people to not only “buy in” to brands, but also buy. We thrive off the energy, heart and hustle of the city around us and apply that same passion to everything we do. From cars to consumer goods, fashion and retail, financial service, food and beverage, luxury and technology – we are fanatics about finding an insight or truth that will inform smart strategy, breakthrough creative, and brilliant programming.
You are: A detail-oriented communicator with an energetic presence, an entrepreneurial spirit and an obsession with all things beauty. Media savvy. Hungry to learn, evolve and try new tactics. This Account Executive has a pulse on trends and a passion for culture-driven work in the beauty and CPG spaces.
Responsibilities:
- Play a meaningful role in client service, spanning account management, media relations, influencer management, research, planning, and more.
- Support on multiple projects from conception to completion, by anticipating challenges and ensuring deadline and budget adherence – this includes creating media materials to support client campaigns.
- Build relationship with clients, journalists, creators and colleagues at all levels.
- Contribute to the execution of communications plans , recaps and case studies.
- Provide cross-team support including preparing client status agendas and activity reports, attending meetings and conference calls, compiling media and competitor coverage audits, identifying relevant trends to craft and distribute pitches, coordinating team scheduling, and logistics.
- Support reactive and proactive earned media relations outreach including but not limited to story-mining, development of pitches and media lists, media monitoring and tracking, staffing interviews, briefing spokespersons and more. Existing media relationships in the beauty space is a plus.
- Support in the execution of press trips, influencer trips, product launch events and brand activations.
- Support financial and administrative responsibilities in a timely manner as needed including setting up new project vendors, submitting vendor & influencer invoices, and facilitating product shipments for events, individual sampling, mailers and more.
- Demonstrate sound judgment, initiative, and an interest in creative problem-solving.
- Demonstrate an understanding of research techniques, including analysis of media coverage and online conversation (volume and tone).
- Support multiple projects from conception to completion working closely with junior and senior team members, as well as providing oversight to junior team members.
- Manage third-party partnerships (spokespeople, influencers, and field experts). Includes but not limited to counseling on content ideas and trends, supporting collaboration with research as needed, facilitating content development milestones, as well as potential identification and vetting of talent prospects.
- Understanding of client business including general business strategy, industry issues, products and services, key customers and retailers, and competitors in the marketplace.
- Supervise staff junior to you by motivating, coaching, and consistently providing feedback.
- Demonstrate behaviors consistent with Edelman’s values (Quality, Integrity, Respect, Entrepreneurial Spirit, Mutual Benefits) and our Code of Ethics and Business Conduct.
- Commit to continuous learning and improvement of your technical and leadership skills.
- Set and pursue challenging stretch goals for yourself.
- Demonstrate being a detail-oriented communicator with an energetic presence and entrepreneurial spirit. We’re looking for someone who is media savvy, collaborative, hungry to learn and try/recommend new tactics.
Basic Qualifications:
- At least 1-2 years of relevant experience in public relations and/or related fields including research, advertising, management consulting, media and publishing.
- A Bachelor’s degree
Preferred Qualifications:
- Interest in the beauty industry, beauty products and beauty brands.
- Strong research, writing and editing skills and the ability to develop meaningful contacts/relationships.
- Fundamental understanding of media outreach assignments and the ability to develop traditional and digital media strategies.
- Previous agency or beauty brand experience.
- Proactive self-starter with excellent organizational and project management skills, along with the ability to adapt to change and meet deadlines.
- Eagerness to apply cultural happenings and trends to the thinking they are doing on behalf of client.
- Experience with writing.
$55,000 - $68,000 a year
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An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
Edelman offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.
Edelman is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people, members of the LGBTQ community, veterans, parents, individuals with disabilities and members of any and all protected classes to apply.