Marketing Program Manager

New York
Marketing
Full-time
About Ease:
Ease is the #1 rated benefits administration and HR software for businesses with 2–250 employees, powered by insurance brokers. 70,000+ employers trust Ease’s innovative SaaS service model to set up and manage benefits, onboard hires, stay compliant and offer their employees one destination for all their human resources information. Headquartered in San Francisco with offices in New York, Las Vegas, and Omaha, Ease was recently ranked number 57 in Forbes 2020 list of the top 500 startup employers in America.
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About the Position:
If you’re looking for a marketing role that directly impacts revenue at a fast-growing B2B SaaS company, this is for you! We’re looking for a Marketing Program Manager to support our Expansion Marketing team who is eager to help take our marketing campaigns to the next level. You will join an agile and fast-paced environment and collaborate with teams in multiple locations across the U.S. all working toward the same goal of driving revenue growth via our expanding insurance broker channel in the HCM industry.

Responsibilities:

    • Planning and executing  effective marketing campaigns across multiple channels
    • Measuring and optimizing campaign and marketing asset performance 
    • Generating marketing reports in Marketo, Salesforce, Google Analytics, and Bizible
    • Working with Salesforce Specialist on improvements to campaign tracking
    • Managing sales lead distribution for our insurance broker channel
    • Creating and maintaining web content in Wordpress and Marketo 
    • Setting up, and driving attendance to Webinars in ON24
    • Collaborating with marketing team members to achieve key marketing results

Experience/Skills Desired:

    • 3–5 years of B2B marketing experience
    • Technically savvy, power user of marketing automation, reporting and analytics tools
    • Hands-on experience with building and optimizing campaigns in Marketo or a similar marketing automation platform
    • Hands-on experience with creating reports Salesforce or similar CRM system
    • Working knowledge of Google Analytics
    • Experience with WordPress or similar CMS
    • Experience with Bizible and Intercom a plus
    • Experience with project management tools such as Jira and Trello
    • Experience with SMBs or healthcare management industries a plus

Attributes:

    • Excellent planning, project management, and time management skills
    • Passion for digital marketing and using data to measure success
    • Willing and able to own outcomes - good and bad
    • Strong communication and collaboration skills Focused on hitting deadlines and flexible enough to pivot without losing momentum
    • Strong attention to detail
Ease is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other status protected by law.