Associate Growth Marketing Channel Manager

Emeryville, CA
Business Operations /
Full Time /
Hybrid

Submit your application

  • LinkedIn profile

    Your full LinkedIn profile will be
    shared. Learn more

  • File exceeds the maximum upload size of 100MB. Please try a smaller size.

Links

Growth Marketing Channel Manager

  • Tell me about a time you identified and launched a new marketing channel.
  • How do you decide which marketing channels are worth testing or scaling?
  • Can you share an example of a failed channel experiment?
  • Walk me through how you managed a campaign using an unconventional or emerging marketing channel.
  • What is your approach to managing campaigns that involve external partners?
  • How do you ensure consistency in messaging across multiple new channels?
  • How do you work with content, creative, and analytics teams to bring a new campaign or channel to life?
  • Give an example of how you've collaborated with sales or product marketing.
  • How do you stay informed about new growth marketing trends and channels?
  • How do you measure the success of a new marketing channel that doesn't drive immediate conversions?
  • What tools or platforms do you typically use to track performance and analyze results across marketing channels?
  • What's the most creative or unconventional marketing test you've run?
  • Describe a time when data or performance results led you to pivot.
  • Imagine Eko is considering launching a podcast sponsorship campaign targeting cardiologists. What would your initial steps be?
  • You're given a small budget to test a new channel. Walk me through how you'd allocate it and measure success.

U.S. Equal Employment Opportunity information   (Completion is voluntary and will not subject you to adverse treatment)

Our company values diversity. To ensure that we comply with reporting requirements and to learn more about how we can increase diversity in our candidate pool, we invite you to voluntarily provide demographic information in a confidential survey at the end of this application. Providing this information is optional. It will not be accessible or used in the hiring process, and has no effect on your opportunity for employment.