Copywriter
Toronto, Ontario
Brand Strategy & Communications /
Full-time /
Hybrid
As the leading Canadian e-commerce sleep company, Endy values our customers and strives to provide amazing sleep for all Canadians. Our user-centred design approach is important in developing meaningful products and experiences for our customers.
We are looking for a talented and driven Copywriter to join our Creative team! As a member of the in-house creative team, you will be a part of a group of passionate creatives who strive to do the best work possible. As a Copywriter, you will report to the Creative Strategy Director and own general marketing copy for Endy. You will work closely with designers and cross-department stakeholders to create material for both online and offline mediums that bring our brand into the next phase of its journey.
We’re looking for a copywriter who can connect with our customer base through multiple channels while maintaining a distinct tone of voice. In this role, you will be responsible for marketing material and direct email copy, as well as product descriptions and articles. We are looking for a candidate who is curious, creative, innovative, and able to adapt to rapid changes in consumer preferences easily. The ideal candidate will be comfortable working in a collaborative environment and using data to make marketing decisions. We are focused on providing a best-in-class customer experience, and you will have a significant role in helping us achieve that goal.
What You'll Do:
- Create digital and offline ad copy
- Develop copy for our websites, landing pages, FAQs, etc. with the support of SEO content generators
- Work in tandem with the Director of Creative Strategy to develop and manage our Brand Voice Guides
- Collaborate with stakeholders to maintain a consistent voice and narrative across multiple touchpoints
- Assist social content development, as required
- Participate in brainstorms and provide thought leadership on brand communications and creative concepts
- Be self-motivated and comfortable working in a dynamic environment with tight deadlines
- Content watchdog - finger on the pulse of industry news and mindful of brand safety
- Comfort using AI as a thought partner to increase output without sacrificing personality
Who You Are:
- 4+ years’ experience in a professional copywriting role
- An expert in content organization and information hierarchy
- Curious and well-read
- Strategic
- Attention to detail
- Entrepreneurial mindset
- A diverse writing portfolio with an emphasis on digital writing
- Impeccable editorial judgment and writing ability
- Ability to balance multiple projects simultaneously and prioritize your workload
- Capable of working independently and as part of a team
- Experience managing multiple stakeholders
- Very strong communication skills
- Familiar with entrepreneurial and tech-driven creative environments
- Bilingualism a plus
If your experience looks slightly different from what we’ve identified and you think you can rock the role, we’d love to learn more about you. We thank all applicants for their interest in Endy; however, only those selected for an interview will be contacted.
Endy is proud to be an equal-opportunity employer. We are committed to ensuring a fair and equitable recruitment and selection process and cultivating a diverse and inclusive workplace for all employees. Accommodations in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act are available upon request at all stages of the employment process.
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